project presentation dec

What is a Slide Deck? Everything You Need to Know!

By: Author Shrot Katewa

In my personal experience alone, I’ve seen people use very many different words including the word “Slide Deck” for a presentation. I always wondered what is the meaning of Slide Deck, and how is it different from other words commonly used to describe a presentation. So, I did a little research, and here’s what I found out!

A Slide Deck is a term assigned to a group of slides that together form a complete presentation. A slide deck is usually created using a presentation design application. A slide deck is often used as an aid for storytelling or presenting information about a topic or an organization.

But, how is a slide deck different from a slide show or a PowerPoint? In this article, we will understand the nuances of the various presentation terminologies used. Plus, I will also help you understand why is a slide deck really called a slide deck!

So, let’s get started.

A Quick Note Before We Begin – if you want to make jaw-dropping presentations, I would recommend using one of these Presentation Designs . The best part is – it is only $16.5 a month, but you get to download and use as many presentation designs as you like! I personally use it from time-to-time, and it makes my task of making beautiful presentations really quick and easy!

What is a Slide Deck?

When it comes to describing a presentation, there are several words that are used. One word that is often used is a “Slide Deck”.

As mentioned above, a slide deck really is a collection of slides put together to form a presentation. A slide deck is used in many organizations to give an overview about their organization, to share strategies or plans, or showcase performance updates, or even just sharing a piece of interesting information about a topic. There are several use cases for a slide deck!

You may wonder, “Is slide deck not just the same as a presentation?”. If so, then why not just call it a presentation instead of a slide deck? Why use the term slide deck at all?

Pro Tip: All slide decks are presentations, but not all presentations can be classified as a slide deck!

A presentation is usually a much broader term. For instance, when you are displaying a physical product and verbally sharing nuggets of information about that product, it is still referred to as a presentation. More specifically, it is called a product presentation.

The key difference between a slide deck and presentation is that a presentation is an act of delivering information such as a speech or a talk. Whereas, a slide deck is the visual aid used while giving a presentation!

Although the two terms are often used interchangeably, a slide deck and a presentation are actually two different terms!

Why is a Slide Deck called a Slide Deck? A Brief History!

The term slide deck evolved from an old technology that was used for projecting the slides on the wall. A physical 35 mm slide was inserted into a carousel slide projector . All the slides that were used during a presentation were collectively known as a slide deck (as in a deck of cards).

The term “slide deck” stuck around and became synonymous with a presentation even after the technology evolved . Thus, even today, many people refer to a presentation as a slide deck.

If you are wondering how this projector really worked, then you would be amazed to know that each model came with slots for 40 or 80 slides that could be inserted at a time.

Each slide would be placed upside down and backward in terms of the chronological order so that the image projected is in the correct orientation and order. The slide themselves were usually photographs and not much could be done on the slide.

Difference Between Slide Deck and Slide Show?

Another term that people often use interchangeably is a slide deck and a slide show.

A slide deck is the group of slides used to create a presentation. However, when these slides are displayed or shown to an audience while giving a presentation, the process is known as a slide show.

In other words, a slide deck is usually a presentation file whereas a slide show is a process of showing the contents of that file to an audience.

Slide Deck vs PowerPoint: What’s the Difference?

I’ve also seen people get confused between a slide deck and PowerPoint. Again, these are also another set of terms that are used interchangeably. But, there is a difference.

As mentioned before, a slide deck is usually a group of slides collectively put together to give a presentation. The term slide deck has existed even years before PowerPoint was introduced. As we learned above, a slide deck was initially used to describe the batch of physical slides used in a projector.

PowerPoint, on the other hand, is a presentation design software. Unlike a slide or a presentation, PowerPoint is actually a program that is used for designing a slide or creating a presentation.

As the technology evolved and a computer started to have more computing power, complex applications were designed to enable the ease of leveraging technology.

Contrary to the common opinion, PowerPoint was not created by Microsoft. It was first released by Forethought Inc in 1987 initially only for Mac OS. However, Microsoft acquired PowerPoint 3 months after its initial release and rebranded it as Microsoft PowerPoint.

What is the Difference Between Slide Deck and a Pitch Deck?

Another term that you may hear often, especially in the more recent times, is a pitch deck. It is important to note that using the two interchangeably might not be the correct thing to do. Here’s why –

A slide deck is basically all the final slides put together to create a presentation. However, a pitch deck is a type of a slide deck created with a very specific purpose of pitching an idea or a business model to an investor with the intention of raising funds for implementing the idea.

In this era of start-ups and entrepreneurs, a pitch deck is quite common. In fact, every time an organization is looking to raise funds for the project or business, a pitch deck is required.

Simply put, a pitch deck can also be called a slide deck, but not all slide decks can be referred to as a pitch deck!

What is a PowerPoint Slide Deck?

There are multiple ways of creating a slide deck. As we learned earlier, traditionally a slide deck was created using actual physical slides.

As the technology evolved, sophisticated computer applications were used to create a slide deck. One such application is Microsoft PowerPoint.

A PowerPoint slide deck is a term used to describe a slide deck or a presentation that is created using Microsoft PowerPoint as the presentation design application. A PowerPoint slide deck usually consists of multiple slides put together to create a presentation.

That said, a PowerPoint slide deck is more commonly referred to as a “slide deck” or just “Presentation” as PowerPoint is not the only presentation design application available to a user.

What is a Slide Deck in Google Slides?

Although PowerPoint has been one of the most well-known and commonly used presentation design programs, another application that has been gaining in popularity amongst the users is Google Slides!

The idea of a slide deck in Google Slides is pretty much the same. When you put together all the final slides that are going to be used in a presentation using Google Slides, it is known as a slide deck in Google Slides.

If you are not sure what exactly is Google Slides and would like to understand this a bit more in detail, I’ve written a detailed post on this topic. Make sure you check it out! Click on the below link.

What is Google Slides? The ULTIMATE Guide!

How to Make a Slide Deck in PowerPoint?

If you are using PowerPoint, one of the things that you may often be asked to do at work is to make a slide deck in PowerPoint. But, how exactly do you do that? Let me try to answer this question.

Here’s how to make a slide deck in PowerPoint –

• Open a PowerPoint Presentation
• Create a structure for your content
• Create a Title Slide
• Design the Other Remaining Slides
• Use Images relevant to the content
• Add Animations and Transitions
• Create a Thank You Slide
• Save Your Slide Deck
• Share the File with your team

Honestly, this topic deserves a separate article in itself. Perhaps even a single article may not be complete enough to cover this topic.

How to Make a Good Slide Deck?

Let’s face it – most of us don’t want to come across as incompetent. Thus, making a good slide deck is almost always important. But, how exactly does one do that?

There are actually several things that you can do to make an attractive presentation. I actually wrote a detailed article on how to easily create a good slide deck. The tips that I share in that article are also relevant for beginners. So, make sure you check out that article as well! The link is mentioned below.

7 EASY tips that ALWAYS make your PPT presentation attractive (even for beginners)

More Helpful Resources –

• Should You Add Table of Contents in your Presentation?
• How to Give a Presentation When You Are Not Prepared?
• A Quick Guide to Using Animations and Transitions in PowerPoint

Image Credit for the Featured Image

How to Make an Engaging Slide Deck (+ Example & Templates)

Learn how to create a slide deck step-by-step. Get tips, examples, and templates to make a slide deck presentation that stands out beyond any PowerPoint.

7 minute read

helped business professionals at:

Short answer

How to make a slide deck in 7 easy steps?

The main steps for creating a slide deck are:

• Define your slide deck goals
• Research your target audience
• Research your topic
• Prioritize what you want to say
• Write your slide deck narrative
• Create or collect visuals that support your narrative
• Use a template to set up your slide deck design
• Bonus: Use an AI slide deck generator to do it all for you

Most slide decks bore the audience because they fail to tell a story

Imagine standing in front of an audience, only to watch their attention fade as you click through slide after slide. It's a disheartening experience, and it's more common than you might think.

The truth is, a slide deck without a clear narrative will bore your audience and leave your message unheard.

Worse than that, a storyless slide deck may leave people disappointed and feeling like they wasted their time. And you probably wouldn’t want such feelings to reflect on you.

But a good story makes your slide deck memorable, enjoyable, and perceived as more valuable by your audience. This is the power of a good story, and this is what this post will teach you to harness.

Let me show you the techniques to turn your presentations into compelling narratives . Learn the process, get insights, and tips, and grab a slide deck template to get you started.

Let's dive in!

Common mistakes to avoid when creating a slide deck

Here's a rundown of common mistakes to avoid when creating a slide deck as shared by Dan Zedek , a professor of journalism and media innovation at Northwestern University:

Overloading with visuals: Feeling insecure about visual talent often leads to overloading slides with too many photos, irrelevant images, colors, or typefaces. Simplicity adds clarity.

Long slide duration: A slide that stays up for 5 or 6 minutes can cause the audience's mind to wander. Aim for 30 seconds to a minute per slide to keep engagement high.

Irrelevant animations and colors: Using animations and colors that don't serve the content can be distracting. Use them sparingly and consistently to highlight important concepts.

Ignoring the audience: Understanding who's in the audience and what they expect from your presentation is key. Tailor the contents of your presentation to resonate with them.

Reading from the slide: This is considered one of the worst sins in slide presentations. Your slides should complement your speech, not repeat it.

Lack of pacing: Research shows that people's patience lasts about 6 or 7 minutes. Pacing your presentation and breaking down big ideas into smaller pieces can keep the audience engaged throughout.

Failure to inject personality: You're not just presenting facts; you're telling a story. Let your personality shine through, whether it's your authority, humor, or passion for the subject.

How to prepare for creating a slide deck?

The difference between a forgettable slide deck and a memorable one lies in the groundwork you do before you sit down to build the slide deck.

In the words of Nancy Duarte , the author of the book “slide:ology: The Art and Science of Creating Great Presentations”: “Audience interest is directly proportionate to the presenter's preparation. You better spend time and energy on any presentations where the stakes are high.

An audience can tell how much energy you spent on your presentation, which is a reflection of how much you valued their time.

If they gave you an hour of their time, you need to make it worth it to them by treating their time as a valuable asset by making the content valuable to them.”

Here's a guide to laying that foundation for a slide deck that not only informs but engages:

1. Define your slide deck goals

What's the aim of your presentation? Are you looking to educate, convince, engage, or motivate? Pinpointing your goal is like setting your GPS; it guides everything that follows.

2. Research your target audience

Understanding your audience's needs, expectations, and pain points allows you to tailor your message. Speak their language, address their concerns, and you'll capture their attention from the first slide.

3. Research your topic extensively

Dive into your subject with the curiosity of a child and the diligence of a detective. This depth of understanding will shine through in your presentation, building credibility and allowing you to address questions and objections with confidence.

4. Choose the right delivery format

Most slide decks are delivered using the PowerPoint slide format, a common 9:16 ratio that we all know. This includes presentations made with tools like Google Slides and Canva. You may even think this is the ONLY way.

But the ppt slide format is a bad format for engagement. It’s static, limited in space, and prone to all the common slide deck mistakes .

On the one hand, a static slide deck is the most common and recognized format, which makes it “safe”. But the fact it’s recognizable also makes it indistinguishable and boring.

On the other hand, an interactive slide deck invites your audience to explore with you, turning the presentation into a conversation.

Which deck would be more likely to get your attention, the static or the interactive one?

How to organize the contents of your slide deck?

A slide deck's effectiveness isn't just about the content; it's about how that content is organized.

The way you structure your slide deck can mean the difference between your audience walking away with valuable insights or leaving halfway into your presentation.

Here’s how to organize the contents of your deck for maximum impact:

1. Prioritize what you want to say

The reality is that people forget 90% of what you present after 48 hours , and the 10% they do remember is often random.

So, how can you control that crucial 10%? By prioritizing your content, focusing on the key messages that align with your goals, and crafting your content to ensure that the right bits of information become part of that vital 10% that sticks.

2. Build anticipation

Engage your audience's natural curiosity by leveraging information gap theory . Create intentional gaps in your narrative, pose questions, and hint at answers to come.

It's like leaving breadcrumbs along the path, guiding your audience through your narrative and keeping them hungry for more.

3. Create a slide deck narrative

Humans think in stories; we relate to them, and we remember them. The secret to an engaging slide deck is using a storytelling structure.

If it's a business presentation, follow with an execution plan, and close with clear next steps. The storytelling framework helps your audience flow through your slide deck like a good book.

Here’s our recommended storyline structure:

How to design your slide deck for engagement

If you want to design your slide deck for engagement, think beyond text.

Create original visuals that breathe life into data. Complement your words with multimedia elements like images and videos. Incorporate interactivity and narrated design to transform a monologue into a conversation.

5 magical steps to create your best-ever slide deck

Creating a slide deck that stands out might seem like a complex task, but with AI as your creative companion and a clear roadmap to follow, it turns into a seamless and magical experience.

Here's how you can breathe life into your ideas and make a captivating slide deck with a few easy steps:

1. Tell our AI about your presentation goals

Begin by telling our AI assistant about the slide deck you wish to create. This first step sets the tone, allowing the AI to align with your goals and craft the perfect content structure.

2. Introduce yourself and your brand

Briefly share details about yourself, your company, and the topic of your presentation. This personal touch helps the AI fine-tune the content, making your slide deck resonate with your audience.

3. Select your slide deck design and style

Choose a design that reflects your brand. Our AI assistant will take it from there, crafting a deck that's visually cohesive and appealing.

4. Customize your slide deck

Add your text and design touches, and let the AI adapt the design to your content. You can also use it to enhance your copy, brainstorm ideas, or even generate original visuals.

5. Review and refine your slide deck

Take a final look and make any last-minute changes. If any tweaks are needed after sending, no worries—you can still make them. Your deck lives online, so you're in control of the version your audience sees, always.

How to personalize your slide deck

In the world of presentations, personalization is the magic ingredient that turns a standard slide deck into an engaging dialogue.

It's the subtle art of making each viewer feel like you're speaking directly to them, understanding their unique needs and interests.

But how can you achieve this level of personal connection? Here’s how you can do it with Storydoc -

3 steps for easy slide deck personalization:

Add information about your prospect: Add names and company details with a simple click. Your audience will receive a deck that feels crafted just for them, enhancing engagement.

Add dynamic variables: Using dynamic variables, you can address your reader by name throughout the presentation, turning it into a personalized conversation.

Advanced: Integrate Storydoc with your CRM: Storydoc seamlessly integrates with your CRM, allowing you to pull information directly into your decks. It's personalization at scale.

How to measure the effectiveness of your slide deck

Measuring the success of a slide deck goes beyond numbers; it's also about understanding the connection you've made with your audience. It's about knowing what resonates, what inspires, and what lingers in the minds of those you've reached.

Every slide deck created with Storydoc comes with an analytics panel that provides real-time insights -

Are viewers spending time on the slides that contain your key points? Who are they sharing your presentation with? Are they taking the next step, like visiting your website to learn more or looking through your portfolio?

By understanding how your audience interacts with your content, you can turn a standard presentation into a powerful tool for connection and influence.

Here’s a quick video showing how it works:

Slide deck templates

While following best practices is essential, standing out requires something more. It requires going from static to interactive, and from fact-led to story-led slide decks.

But interactive storytelling slide deck templates are hard to come by. Or at least they used to be.

Below you have designed templates that will make your next presentation something to remember.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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Christine vs. Work: How to Make a Presentation Deck That Doesn’t Stink

• Christine Liu

You’re staring at a blank slide deck in agony. Now what?

When you land your first job, you’re eventually going to be asked to give a slide deck presentation — whether it’s to propose a new idea, summarize your accomplishments, or report out metrics on a project. But how do you deliver a slideshow that really blows people away? If you’re not a graphic designer or a superstar at presentation software (you know, Powerpoint and the like), what’s the best way to approach building a deck? And how do you succeed at putting on a good show?

• Christine Liu is the innovation editor at Harvard Business Publishing’s product incubator.

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22 Tips: Designing an Effective Slide Deck Presentation

Every once in awhile an opportunity arises for freelancers to present their work or expertise to peers and prospective clients. Agreeing to take part is at best a fantastic chance to network, a way to exchange ideas and insights or to pick up contacts that will give you work. At worst, it is a terrifying and overwhelming commitment.

Designing a slide deck is one of the first steps to prepare for a presentation and will help guide the organization of your talk. Engaging slides will not only help you better communicate your ideas to your audience, it will demonstrate your professionalism, and knowing you've got a good deck will reinforce your confidence as you get up to speak.

Guide to Making Great Presentations (Free eBook Download)

Also, be sure to grab our free eBook:  The Complete Guide to Making Great Presentations . It will help you master the presentation process, from: initial idea, through to writing, design, and delivering with impact.

Now let's get into these killer slide deck presentation design tips.

Setting up Your Slide Deck

1. Software : If you're unsure how to begin building your slides, Keynote (part of the iWork bundle) is widely considered the favorite presentation software of designers who are also seasoned presenters.  PowerPoint and plain old PDFs will also do the trick.

Learn how to start using PowerPoint in this tutorial:  

While software should be established upfront, it is arguably a secondary concern. The qualities that will make or break your presentation are the content and the design. Spend most of your time creating and displaying your content.

2. File format : Ask whoever is organizing your event how you should deliver your presentation.

• Will there be a computer and a projector for you to use?
• What file types are accepted?
• How big is the presentation room? This will give you an idea how large to set your text, though generally, bigger is always better.

A PDF is usually a safe bet and serves as a reliable backup to whatever format you go with. If you are running the slides yourself, go over the keyboard shortcuts and make sure you can navigate your way around the software so that your presentation will run uninterrupted.

3. Size : Generally, a 1024x768 size at 72 dpi is yet another safe bet. Most projectors do not have a resolution higher than this (those that do tend to be pricier). Images smaller than the projector's output will enlarge fuzzy and pixelated, so plan for the best case scenario, or highest size possible, keeping in mind that the larger the presentation size the larger (and heavier) your file size. The 1024x768 resolution strikes a good balance between displaying nicely and running smoothly.

4. Transitions : Go easy on the transitional animations. Simple and subtle transitions do the trick of getting from one slide to the next without distracting from your important content. Transitions on their own are not all that important to a slide deck, but implemented carefully, they can add that final, professional touch.

5. Templates : A presentation template design needs to be truly worth using. They can be poorly designed, commonly used (others will have the same deck as you), or are not versatile enough to create an interesting presentation. It is better to make your own unique template with a simple background or texture and consistent use of fonts. 

Ideally, the design will speak to your subject matter. If you're not experienced at designing your own slides though, here are some professional PowerPoint templates for inspiration or purchase.

6. Give yourself credit : Make sure your name and a way to contact you are clearly labeled within your deck, typically on the first or last slides, or both.

Preparing Your Content

7. Placement : Unless you are confident that your presentation will take place in a venue with stadium seating, be sure to place text and important information at the top of the slide. This way those in the back can still get the gist of your talk without trying to dodge the heads and hairdos of tall people standing in front of them.

8. Leave room for additional insights : Do not plan to reiterate what is already apparent on the slide. Words and images should be a trigger for what you are going to say, reinforcing your speech, not making your speech redundant.

9. One idea per slide : Text and visuals on the same slide should speak to the same idea. What you are saying while that slide is on display should also support that idea, even if you plan to go further into depth. 

Better yet, choose the deepest idea – the most detailed or the most complex – to display on your slide so that people will listen as you build up your narrative, helping them make sense of what they are seeing. This reinforces understanding. If you need or want to talk about a new idea, create another slide. If the idea is not worthy of a new slide then perhaps you could reconsider whether it is necessary to include it.

10. Avoid bullet points : When you are able, trade the list format for a more interesting photograph or illustration that demonstrates the same idea. If you cannot avoid them completely, limit yourself to three short bullets, which will be easier to digest than five or ten long ones.

11. Bigger is better : Use large text and large images. The larger the better because they will be easier for those in the back to see. This should go without saying, but too many presentations have images with photographs too small to see from a distance. Consider swapping small images with a strong headline or a larger illustration.

12. One image per slide : Just as there should be one idea per slide, there should also only be one image per slide. This keeps the message straightforward and focused, and it ensures you will take the advice above and use extra-large images.

13. Vary your visuals : Your deck shouldn't have 100% of one type of graphic. Ideally it will mix photographs, illustrations, and text to sustain your audience's interest. The same format over and over again is boring, which is another reason not to use a standard template.

14. Creative Commons : Images with Creative Commons licenses are uploaded for free use in things like presentations, but be sure you provide proper image credit. Some licenses allow manipulation of an image, others do not. Nearly all require attribution, so be sure to provide credits when you insert the image into your slide show. Find the images you need by searching via CreativeCommons.org .

15. Display less than 15 words per slide, preferably less than 10 : The faster someone can read what's on your slide, the quicker they will return to your face and concentrate on what you are saying. However uncomfortable this idea may make you, it is this engagement that you need in order to captivate your audience and deliver an effective presentation.

These statistics give you an idea of how fast your audience will be able to absorb your content (as well as how fast you will be able to share it). The average person:

• speaks about 150 words per minute;
• reads about 250 to 300 words per minute;
• writes about 20 words per minute while copying.

Remember, you want your audience to be paying attention to you while they are looking at the slides. Note: Your audience will read faster than you can speak. The duration of a slide should last no longer than a couple of minutes, which is no hard and fast rule, but the idea is that you should feel confident you are not boring your audience. It only takes a split second to lose someone's interest and can take quite a few more to regain it.

16. Ensure colors are high-contrast : Most projectors do not display perfectly accurate color. Also, the rooms that you present in are rarely pitch black, even when the lights are out and curtains are drawn. This unfortunate truism means there will be less contrast onscreen, and even though they look slick, darker colors (like red on black) become difficult to read. Instead use light-colored text on a dark background or vice versa.

17. Use legible type with a good weight : Just as you should opt for colors with high contrast, you also want people to be able to read your slides from a distance. Avoid thin and ultra-thin typefaces which have a tendency to disappear into their backgrounds. Also avoid difficult-to-read display fonts, unless of course the effect is intentional.

Delivering Your Presentation

18. Walk through your slides ahead of time : Attempt a dry-run of your presentation with your slides at least twice. This will help you figure out which slides might be irrelevant, whether the ordering is appropriate, as well as how to transition from one idea to the next. 

The more familiar you are with your slides and the narrative you intend to spin around them, the smoother your presentation will go. Check out the excellent tips in Learning to Love (or Survive) Speaking Events .

19. Write a script : If you are worried about losing your place while you are speaking, write a script to sit alongside your slides that will jog your memory (simply two or three bullet points per slide). You can always keep this list next to you and refer to it while you present.

20. Surprise your audience and yourself : Don't include anything in your slide deck that bores you, or it will surely bore your audience as well. Among the ways to keep your slides interesting:

• Be funny. Tell a joke or show a comical illustration.
• Talk about why you're passionate.
• Tell a personal story.

Your slides should reinforce these ideas. Try to imagine the possibilities with your deck. Look at other decks for inspiration. Be sure to attempt a creative approach toward your subject-matter, even if it means taking a risk. Doing so will make your presentation more memorable.

Once your presentation is over and done with (whew), try not to fully relax until you've followed through completely.

21. Share your slides : Host your slides in a public forum for people to see and download, which will allow you to continue reaping the benefits of your presentation well after the event is over. You've invested time and effort into designing an awesome deck, so this is the least you can do for yourself.

Slideshare is one appropriate network with a huge user platform of 45 million people. The free account provides an easy embed code, as well as viewing and download stats for your files (the pay-for account provides additional user analytics). 

Double check that your slides have uploaded properly, then make it widely known on your other networks (Twitter, Linked In, Facebook) that you have made these slides publicly available. 

If people like your deck they'll be more inclined to download your SlideShare , give their own presentations, and spread your message, and after all there is no better networking mechanism than one that does the work for you. Learn how to use SlideShare in this tutorial: 

22. Saying thanks : Others have generously expended time and energy to ensure you have a place to share your work and ideas. Gratefulness is an excellent networking technique (and generally a great life skill) that improves your community. Be sure to:

• Engage in dialogue with new contacts who reach out to you.
• Thank others who presented with you. Offer them feedback on their presentations and add them to your networks.
• Thank the organizers who invited you to present. With any luck, they'll invite you back in the future.

Do you have any additional tips for designing a great slide deck? We'd love to hear your ideas.

Extra Presentation Resources

If you're new to business presentations , we'd recommend a number of introductory tutorials to get you up to speed with the basics:

• Presentation Fundamentals Tutorial Series  - This 16 part learning guide will help you get started with making busines presentations.
• How to Make Great PowerPoint Presentations  - This tutorial is a quick start to working with PowerPoint.
• Ultimate Guide to Microsoft PowerPoint Templates - This guide provides a number of curated articles showcasing the best PowerPoint PPT templates, arranged by style, popularity, and quality.

Learn All About Making Great Presentations (Free eBook)

Download  The Complete Guide to Making Great Presentations  eBook now for FREE with a subscription to the Tuts+ Business Newsletter. Get your ideas formed into a powerful presentation that will move your audience!

Discover Additional Presentation Options 

Explore our all inclusive offer on Envato Elements. Sign up for Envato Elements and you get access to thousands of graphics and templates (with unlimited use), from creative website themes, professional video files, to the  best presentation templates , and more—all for  one low price .

Browse through more trending PowerPoint templates or pitch deck PPT designs here on Envato Tuts+.  

Editorial Note: A few times a month we revisit some of our reader’s favorite posts. This article was first published March 3rd, 2011, yet is just as relevant and full of useful information today. 

Photo credit:  Some rights reserved  by  Gettyicons.com .

How to do a Pitch Deck Presentation (plus free templates!)

If you are in any kind of business or enterprise, you’re probably looking for every chance to make your company grow. Sadly, such opportunities don’t usually just fall from the sky. You need to convince your potential investors, clients, or partners to get the resources you need. And how do you convince them? With a Pitch Deck Presentation .

Here you can find a step by step guide on what your Pitch Deck should include. But since it is not always easy to do everything from scratch, here you can also find amazing templates, completely free. Their amazing visuals and diagrams will assure that you don’t only get your point across, but that you also stay on the mind of your audience after the presentation has already ended.

What is a Pitch Deck Presentation?

To get the funding you need for your company, you should look for investors. Now, there are thousands and thousands of businesses looking for wealthy investors. The way to stand out among all those other competitors is making them aware of your business potential. And how do you do this? Through a Pitch Deck.

A Pitch Deck is a brief presentation that you give to potential investors to convince them to bet their money in your company. It can be used face-to-face, or online. You can make a Pitch Deck presentation for a customer, or a client, or even a partner. The objective is to showcase your business plan, your product, and your over-all growth projections. In other words, you have to sell to your audience not only what your product is, but also what it could be .

You should plan carefully your Pitch Deck presentation. For a truly great presentation you’ll need a good understanding of both your own business and your potential investors. Consider the things that could be interesting for them. Maybe it is something that shows your business’ stability. Maybe it is the business model you’re going to implement. Or the expected ROI. But also consider the things about your company that are astounding and that differentiate it from the competition.

What to include in a Pitch Deck Presentation

There is some debate on how long a Pitch Deck presentation should be. Some say 10 slides should be more than enough to give a brief look over your business. Some say it should be 12. Others say 20 slides should be the absolute limit. So, which one is it?

One thing is for certain, it should not feel long. After all, you can have 40 slides and go through them faster than a 7-slide presentation filled with text. But, most likely, if anyone sees a 40-slide presentation their reaction will be of complete dread.  Boring your public even before you start is the worst idea, so try to keep it short and sweet as much as possible.

I suggest a 12-sections for an ideal Pitch Deck. This will allow you to give a complete overview of your business without being overwhelming. Ideally, each of these sections should have each one slide. However, this is not a rule written in stone. Maybe it is worth to expand a little more on a specific topic. The golden rule is to keep one idea per slide , even if that means making more slides. This way it will clearer for your audience, and it will be easier to keep their attention right where you want it.

On the opposite side, you don’t need to make a slide for every single one of these sections. Maybe some of these won’t apply to your business. Consider these sections more as a guideline of what you can use to show your company’s potential. Take, for example, the famous early Facebook Pitch Deck .

Early Facebook Pitch Deck from Ilya Friedman, CFA

As you can see, this Pitch Deck has no “Problem” or “Solution” sections. This is because Facebook wasn’t tackling any existing problems, but creating a new necessity. Focusing on a non-existing problem would have been useless to justify its importance. Instead, what they do is focus on what it does have: market validation. They expend several slides going through media data that shows how incredibly popular they are and their users’ demographics.

1- Introduction

Your introduction should be able to catch your audience’s attention from the get-go. Look at the Facebook Pitch Deck. Their introduction is just a quote. But it is a quote that presents them as a revolutionary idea that is changing the way people interact. This is what you should look for an introduction. A short way to present your business in a forward way, while also leaving your public wanting more. Storytelling can be a great tool for this.

Not every Pitch Deck includes a Team slide, but it can be extremely useful. Presenting the people making the decisions and showcasing their previous achievements can make investors more at ease. If you have members in your team that add a plus on how execution will be managed in your business, it can certainly be a good idea to dedicate a slide to it. Of course, it is up to you to decide if it’s useful or not. You can even change where exactly the slide should go, depending on which topic you feel it connects better.

This is a vital slide in (almost) any Pitch Deck Presentation. As Forbes mentions, it is more likely for an investor to bet on you if he can relate to the problem you are putting on the table. Or, in any case, if you can explain it well enough so he can understand its importance. The more inescapable a problem is, the more likely a solution for it will have a big demand.

4- Solution

This slide needs to be as concise and clear as possible. It should answer directly to the problem. Try to avoid offering different solutions. Even if you have a multi-faceted project, simplifying the solution you’re offering will make you look more focused and more trustworthy. Afterward, in the product description or the business model, you can elaborate on what else makes your product or services so special, but here, try to keep it as straightforward as possible.

There is also the possibility to join the problem and the solution in just one slide. You can see that in some of the templates below. This can be useful to show the direct relationship between the two of them. You can always do that, just remember that the priority is to be as clear as possible.

5- Product/Service

Here you can show your product in action. Show how it implements your solution and its effectiveness. The Facebook Pitch Deck is a great example of that. Even if there is no solution in this presentation, it makes an awesome job of portraying its product uniqueness. From its users’ profile to the networking value it offers, it gives the public a short but complete overview of what the product is about.

6- Traction and Market

This slide should also be straight to the point and data-based. There is nothing speaks better of growth and traction than a data-based graph. Slides such as this one are great to show everything you need with very few words. This is the moment to show your business is already successful, and that, with enough resources, it can become even bigger.

You should have done a good in-depth research on your target market before your Pitch Deck presentation.  Your market can determine your potential exit with investors. The market’s size, its willingness to expend their money can be a key factor when deciding where to invest. Showing statistics and customer feedback can be very useful to show how successful your product already is. Just check out the Facebook Pitch Deck. Many of its slides are focused on showing their popularity and reach. This is, after all, what attracts investors.

7- Business Model

This slide is not a requirement, but if done well, it can be a huge plus in your presentation. Show your audience how you are planning to make money. Proving that you have a concrete idea of how your whole business will operate will give you a great image in front of investors and clients. For this, slides with graphs such as funnels can be a great option to display how you plan your business to work.

8- Financial Forecasting

This section is where you show your projections to where you see your business going in the future. For example, you can present the expected growth in 3 or 5 years. Sometimes this section can be directly related to the investment section and how would you invest the money to make your company grow.  As always, this depends on your own presentation and the order you want to give it. Just remember that having a realistic, transparent approach to what to expect in the future can really make a difference for your audience.

9- Competition

Even if your idea is great, it is highly unlikely that you are the very first person who came up with something like that. In most cases, you’ll have to deal with some competitors offering similar products or services to the same target market. It is important that you have a deep understanding of your business and its differential value. Only then you can really show investors what makes your business unique and why they should be on you instead of any of the others. Yo need to know where you are standing on compared to your competitors and diagrams are a great way to showcase that. SWOT analyses are also a great way to convey both yours and your competition’s strengths and weaknesses.

10- Desired Investment

Even if everything else is great, your Pitch Deck won’t be really successful until you actually get the fundraising you need. And to get it, you have to eventually ask for it. Presenting a plan of what you expect to do with it and how it will be used to grow the business will show your audience how grounded the management is.

11- Closure/Contact

Finally, you should invest some time in making a good closure for your presentation. In Facebook’s Pitch Deck, is another great quote, that makes the presentation end at a high note. You should certainly aim for that. But even if it’s not possible, you should at least have a slide dedicated to contact information. After hearing your presentation, your audience should be completely clear on how to invest and what would be the next steps. At the bare minimum, they should know how to contact you again. After all, the whole purpose of the Pitch Deck is to build relationships with potential investors.

The 4 Best Pitch Deck Templates Online

Here you can download for free some of our best Pitch Deck Templates. Some are long, up to 24 slides. Others are sample slides that you can add in even if you are already halfway through your presentation. As always, all of these are easy to edit, so you can pick which fits better with what you’re trying to convey.  These templates will give you that little extra that will take your presentation to the next step.

If you need any help editing these templates, you can always check our Ultimate PowerPoint Template Guide .

Start-up Pitch Deck PowerPoint Template

As its title says, this template is ideal for start-ups. You will find anything you’ll ever need for your Pitch presentation in this 19-slide pack. It has slides for showcasing your product, from the ideation process, to the prototype, all the way to the finance planning stages. This template has all kinds of diagrams that will help you make a consistent case to get your investors’ attention. It starts with an overview slide that will allow your audience to know exactly where they are standing on each part of the presentation. Or, you can also use the overview slide as a closing summary. As always, your imagination is the limit of what you can do with these templates.

This pack includes Venn diagrams to show innovation and start-up ecosystems, maps in case you’re aiming for a worldwide plan, pyramid visuals, and much more. It also includes a target audience slide that you can use to showcase your market analysis and several charts.

You can also find this template’s version for Google Slides here.

Copywriter Pitch Deck PowerPoint Template

This template is ideal for those looking to get their services as a copywriter in the spotlight. It will help you showcase your strengths and abilities as a professional, while also exposing the different types of services you offer. While this is a pack focused on copywriting it can also be edited and used for any kind of service you offer. Slides for topics such as your portfolio and your working process will be useful even if copywriting isn’t exactly what you do.

For those that do copywrite, the slide of the content writing cycle is amazing. It will allow you to show your audience in a really thorough way what is exactly what you do and how you do it. This will help your potential clients to understand your work better. But it is also a great way to showcase where you think your value is and what differentiates you from other professionals.

This template also includes slides ideal to show the Competition section of your Pitch Deck presentation. It has charts and graphs to showcase the differences between you and others. It also helps you connect pricing to the value of the services you offer.

For this one there is also a Google Slides version you can download here.

Playful Pitch Deck PowerPoint Template

This 10 slide Pitch Deck template will give you the tools to make a straight-to-the-point presentation, but without losing your playful side. It has great tools that will make you able to show every part of your business and get your point across. This presentation template is data-based, so you’ll find graphs and diagrams that could be useful to convince potential investors.

This slide, for example, is great for showing your business growth. Investors are more likely to bet on a business with good and stable growth. This slide could help you not only show off your financial milestones, but also your growth expectations and financial forecasting.

The playful visuals of this pack will certainly stay in your audience’s minds for a while. Take this puzzle slide, for example. It is great to connect the problems you have identified with the solution your business brings forward. It will make a memorable way to represent your solution and make sure it stands out from others.

We also have a Google Slides Template for this design.

Ultimate Product Hunt Pitch Deck PowerPoint Template

This megapack of 24 slides has a little bit of everything. Circle graphs? You got it. Process diagram? You got it. Bar graphs? That too. You can pick from the amazing assortment of types of slides on this pack, and use those that will showcase your business better. With this template, it is up to you to show the best and to cause a great impression on your audience.

With slides such as this, you will be able to convey what you think will give a better idea of what your business really is about. For example, this great SWOT analysis template. By showing you know you are aware of both your strengths and weaknesses, you’ll show potential investors or clients that aware of your surroundings and your own shortcomings.

This Pitch Deck pack comes with over a dozen slides of different graphs, diagrams, and visual aids. It has maps if you want to show your worldwide reach, it has different types of pyramid graphs, process diagrams, and more. It really has everything you could need for an outstanding Pitch Deck presentation.

Independent slides

These templates, while they are not enough on their own to make a complete presentation, they can be a great complement for others. All of these bring different things to the table you can take advantage of and make a better-rounded Pitch Deck.

Pitch Deck Presentation Templates

This template pack has 3 incredible slides that would fit perfectly into any Pitch Deck. First, its vision and mission slide will allow you to give your audience a more in-depth look at what your business is really about. It also has a great geometrical process diagram. And finally, it has a roadmap slide, that will allow you to showcase the steps to be taken to achieve a specific goal. All these slides have beautiful bright colors that will assure that your audience’s attention remains exactly where you want it: In your presentation.

Investor Relations Presentation Template

Even if this pack is not directly a Pitch Deck template, its slides can be extremely useful as part of one. Its slides are great to convey what kind of investment would you be interested in, and what they would get from the partnership. It has an Investing Strategy Slide that is useful for the “Desired Investment” section of your Pitch Deck. If your audiences are aware of what their resources could be used for and the impact they could have, they will be more likely to consider making an investment.

This template also includes a Company Strategy slide, which is great to show the overall workings inside your enterprise. This template is great for showing your business model and introducing your audience to your goals and objectives.

Pitch Deck 3

This is another 3-slide pack with great visual aids that would fit amazingly into any Pitch Deck. It has an introduction slide that could be used to present your company or your product. But it also has a really eye-catching business model slide. This one is a vital part of your Pitch Deck since it will allow your audience to understand how your business works and make them feel more confident in investing. It also includes a Problem-Solution slide. This will allow you to present the relationship between the two points, rather than presenting each by their own side.

Pitch Deck PowerPoint Template

Here you can find some more amazing independent slides, ready to be used in a Pitch Deck. You can use the Start-up Project Timeline to show the steps required to complete a specific task or goal. The introduction slide is great to give a general overview of your business or your product. It includes several icons, so you can showcase different aspects of your company. Finally, this template pack also has a Market Slide. A slide like this one is vital in any Pitch Deck, since being able to prove your knowledge of your market is a big step for being trusted by investors.

Creative Pitch Deck PowerPoint Template

Finally, you can use this creative Pitch Deck Slides pack to complement any presentation you want, whether it’s one of the above or one completely of your own. It has a market segmentation slide, great to introduce your segment to your traction/market section. There are many different aspects that can be part of your differential value. One thing that can distinguish yourself from other competitors can be the way you present yourself to your potential customers. That is why a slide for your Marketing Strategy can be so important.

Making Your Own Pitch Deck

So, which one should you use? Sadly, there is no easy answer to this question. How long your presentation should be, and what slides you should use for your Pitch Deck depends entirely on you. It depends on what you believe are your strengths, what do you think your differential value is, and so on. It depends on what numbers you have that could be eye-catching for potential investors.

Good thing is, there is no wrong answer either. Think carefully about what you want your audience to get out of it, and what specific information will convey this idea the best. Do you think one of the best things your business has is its stability? Then showing a graph of steady growth might be a good idea. Or maybe the best aspect is that there is a huge market to tap on. Then making an extra effort in the market slide is a must. Really, really knowing your business is the only way to make a truly great Pitch Deck presentation.

And, as always, remember that the slides are just a tool. There is a limit on how much a good presentation design can do when the speaker is not at their best. The delivery is a vital part of every presentation, and even more in this kind of presentations. A Pitch Deck should be highly persuasive. Whether it is to an investor, a client, or a partner, the challenge is to convince them of the potential of your business. To make them see not only what the company is but what it can become (with their help). This is why the speaker should be someone who believes in the product and is passionate about it.

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How to Create a Successful Project Presentation?

In any business, project managers need to be able to communicate a project strategy to clients effectively. It can bring in new, long-term clients to your agency if done correctly. However, doing so incorrectly could seriously undermine your efforts to acquire or retain clients. One thing that unites business, academic, and corporate meetings is making a project presentation look good. 

Professionals need this skill when effectively communicating ideas, outlining goals, and sharing project results. Creating and delivering a project presentation that connects with your target audience will lead to the project’s anticipated outcomes, regardless of your level of presentation experience. This blog will walk you through the art of presenting a project and offer business professionals advice on making their project plan presentation stand out. 

What is a Project Presentation?

A project presentation is a business activity where team members and stakeholders come together to supervise a project from start to finish. It is a formal submission of a project to stakeholders for discussion of a topic and acceptance. One or more business professionals provide a document or slide deck summarizing every project detail during a presentation.

The project manager presents essential information regarding the start of the project and its preparation, including the project scope, requirements collection, deliverables list, schedule, and milestones. A project management presentation is typically made for the first time before the project’s implementation. Then, as the project progresses, you reintroduce it to the stakeholders with timely updates and news.

Who is the Audience for Your Project Presentation?

Team members and organizations involved in the project’s success or failure comprise stakeholders and other team members:

Show the project presentation to the team members who will be working on the project so they are aware of the expectations and the risks involved. Information such as the requirements, the work breakdown structure, the plan, and the deliverables will be required.

Stakeholders

Show your project to the people who can approve funds and resources, i.e., the stakeholders. Demonstrate to them how the project will provide the desired solutions for the problems they raise within the specified time frame. 

The stakeholders are interested in the project’s scope , budget breakdowns , scheduling computations, risk assessments, and your plans for mitigating those risks and adapting to changes. Hence, they are the ideal audience for your project management presentation.

How to Successfully Create a Project Presentation?

Before jumping onto how to present a project, let us see what steps you should follow to create a successful project presentation:

Establish Objectives for Your Project

• Layout your Plan
• Outline the Problem and Solution
• Keep the Slides in your Presentation Brief
• Use More Images and Less Text

Utilize Good Quality Diagrams, Presentation Aids, and Visuals

• Pay Attention to Design
• Begin with a Template for your Presentation

Before delving into the essentials of your project presentation, you should respond to the following queries:

• What goals does your project aim to accomplish?
• Why is it crucial that you and your group meet your objectives?
• How are you going to let your audience know what your objectives are?  

Your project is already doomed to failure if it lacks specific goals. It’s common for project managers  to skip the goal-setting stage. However, this is not advised. That’s because you can make things easier for yourself to fail. Stakeholder buy-in can be achieved once project goals are well-defined.

The question now is: How do you set and accomplish project goals? Using the SMART goal-setting process is one way to do that. 

SMART project goal-setting:

• “SMART” is an abbreviation for the words “specific, measurable, achievable, relevant, and time-bound”.  
• Setting and carrying out effective project plans need the use of SMART targets . It requires a closer examination of the more minor elements that matter most to your audience.

Layout Your Plan

Outlining your strategy for achieving your goals is a crucial next step after setting them. Putting your idea into an executable plan with steps for execution is a great place to start. 

You may be wondering why this is a necessary stage in making a project presentation that works. Well, p lanning a project , no matter how big or small, is easier when you have a thorough strategy, structure, and layout. It eliminates ambiguity and makes it easier for your audience to understand the project roadmap without missing anything.

Both technical and non-technical project aspects should be included in your plan layout. As a result, you should use a project presentation template that outlines all the procedures and activities in detail to offer yourself an advantage. Additionally, the structure of your PowerPoint or Google Slides presentation should be straightforward and understandable.

Depending on the kind of project, your plan might contain important information like:

• The earlier-described aims and objectives
• Your project’s framework, technique, and scope
• Project deliverables, acceptance criteria, and milestones
• Timeline and schedule for the project 
• Estimates of resources and budget, etc.

You can use a pre-made customizable project management presentation template available online, like SlideUpLift . You can make this presentation template uniquely yours by modifying it.

When creating a project plan, there are no hard and fast rules. However, you should divide it into three sections if you want to develop an engaging approach that will stick with your audience:

• Introduction
• Conclusion and key takeaways

Outline the Problem and its Solution

You have just finished drafting your project action plan . It’s time to let your audience know about your project’s objectives and plan. It’s your responsibility to hold your audience’s attention from the beginning to the end, whether you’re pitching a project plan to clients or an investor deck.

Emphasizing your audience’s problems is one of the best strategies to get their attention.  Having stunning slides highlighting your outstanding product features and project activities is insufficient. Ensure that your project presentation is set up to:

• List the problems that your audience is facing.
• Stress how your initiative, offering, or service helps them with their problems.
• Describe the advantages of using your product or contributing to your project for them.
• Simply put, your audience should understand how your project improves their lives. As soon as they know this, they will pay attention to your suggestions and act accordingly.
• Avoid assuming anything about your audience in general. 

If you want the audience on board, discuss their issues and potential solutions in a separate presentation. Make sure they know how your initiative will help them.

Keep the Slides in Your Presentation Brief

Prioritize quality over quantity while designing project presentations. Make sure your slides are brief and easy to understand. Your audience will appreciate that you respect their time when you do this. 

The following justify why you should keep your presentation short:

• Not only may concise presentation slides be effective, but they may also be memorable.
• There is a noticeable decline in attention span after 30 minutes during project or business presentations. You run the risk of losing the interest of your audience midway through if you make long speeches. 
• No one wants to spend hours watching you flip a ton of slides. Focus your audience’s attention and get them to pay attention to the material by using shorter slides.

Use More Images and Less Text  

Using more images and less text in your presentations is another excellent method to keep them engaging but succinct. Recall that your slide show should support, not take the place of, your spoken presentation. Therefore, you want to avoid cramming too much data onto a single presentation. 

Adding too much text to your presentation could: 

• Bore and overwhelm your audiences.
• Draw the audience’s focus to the text, which will lessen the impact of your presentation.

When information is presented visually and in bite-sized portions, people remember it better. This holds for corporate leaders, project managers, both B2B and B2C audiences.

Presenting projects successfully requires the use of visuals. Visual aids help viewers retain 95% of a message, drawing them in and holding their interest. However, they maintain just approximately 10% when exchanged by text. 

You can employ a wide range of visual aids in your presentations, such as:

• Pictures Videos 
• Charts and graphs
• Maps of heat and choropleth
• Dispersion charts 

Your chances of gaining audience engagement and encouraging answers to your call-to-action (CTA) will increase if you include images and videos. Mind maps, Gantt charts , and whiteboard drawings are excellent tools for visualizing project plans in their early stages. Using maps, graphs, charts , and trees, you can display the architecture for projects, including technology. 

Pay Attention to Design  

Your project presentation may succeed or fail based on its design. Whether you are a rookie or an expert designer, design tools offer you an advantage. In minutes, you can produce visually striking presentation designs for your company.

The good news is that creating eye-catching project presentations doesn’t have to break the cash. Millions of breathtaking royalty-free photos and lovely pre-made layouts are available for your slides. 

These are some pointers to keep in mind when creating your slides.

• Make Use of a Proper Color Scheme 

Use color sparingly in your presentations if you want them to look appealing. Everyone loves color, so we get it. However, using too many colors may make your presentations disorganized and unpleasant.

• Make Use of Clearly Identifiable Typography 

Changing your font can influence readers’ understanding of your words. Therefore, ensure that your slides convey the intended content and look professional and well-organized. 

Begin With a Template for Your Presentation

Making powerful project presentations can take much time, regardless of experience level. Suppose you are facing an impending deadline. Writing your project plan, making your slide notes, creating your slides, finding and including images, and other tasks would be on your plate. Creating these things from scratch could take longer and result in messy presentations. 

Using presentation templates might relieve all of your worries. They make it quick and simple for you to create project presentations that appear professional. Because the slides are pre-designed, there will be space for you to add any type of content you would require. The design is present in every form—progress bar, chart, graph, table , video , or image. All you have to do is enter text, add data, or add an image. And just like that, your presentation is set to go. 

Case Study For a Project Presentation

The Cline Avenue Bridge is an example of a difficult project that serves as the basis for the project presentation example. Since it is outside the purview of this article, we are not providing all of the presentation’s components for instructional purposes. Nevertheless, we demonstrate how to create a PowerPoint presentation for a project, how to customize the templates to the content to be presented, and how to show the more typical slides of each component. 

This is a case study of a real project and how the project manager uses templates to put together the project presentation using the structure we presented above.  Here’s how to create a PowerPoint presentation for a project, along with some project presentation ideas.

Project Overview:

The presenter provides a project charter-style summary of the project’s highlights on this slide. The project manager can expand upon the introduction throughout the project lifespan, and the speech can seamlessly transition across several knowledge domains without requiring a slide change or in-depth discussion. 

In particular, the Cline Bridge Project narrates its goal, briefly mentions its location, provides a link to a map for additional information, and presents several key statistics (Building Information Modelling Process, Budget, Duration, Sponsor, and Constructor). The final deliverable’s salient features—a concrete segmental bridge measuring 1.7 miles in length and 46 feet in width—are enumerated.

Process Model:

The framework for the project lifecycle, processes, planning, and execution is shown in the Process Model presentation. In this slide, the project manager will discuss how the model is customized to the project’s particulars. In this instance, the builder has specified the use of BIM (Building Information Modelling) as the process model for the design and construction of the Cline Bridge. 

During this slide, the presenter might further detail the knowledge practices involved in each lifecycle phase—Design, Production, Construction, Operation, and Planning. Conceptual and detailed design are the two primary knowledge areas that make up the first stage, for instance, “Design.” 

Since the content arrangement for the scope section of the presentation consists of a list of “requirements,” it typically consists of multiple slides. This information leads to a recommended table arrangement that maximizes available space. It’s crucial to portray the set of needs rather than the individual requirements and to refrain from misusing the “list.” If not, the requirements document is transcribed by the project manager.

This example project presentation shows ten categories of requirements covering various project lifecycle stages. 

• Conceptual Design
• Construction
• Construction Logistics

Utilizing a lot of resources is necessary when building a bridge. Organizing this component of a project presentation as a single-level financial table at an executive meeting is advised. Specific resources and cost analysis presentations are tasked with providing more information.

The list of available resources is as follows:

• Expert Services
• Construction labor, land machinery, materials, and quality assurance
• Backup Subcontractors for Waste Disposal and Cleaning

We recommend incorporating visual elements, such as icons and colors that are symbolically tied to each of the items stated, to break up the monotony of table after table throughout the project presentation.

Project Schedule:

The purpose of the project roadmap , as previously mentioned in the article, is to provide a thorough overview of the critical turning points that will occur over time. Owing to the size of a bridge-building project and its extended duration, it is recommended to provide a roadmap that clearly matches milestones with relevant lifespan stages, especially for such large-scale undertakings. This method helps the viewers visualize the step-by-step development of the building process.

In keeping with earlier slides, we developed a roadmap in the example that included the following high-level benchmarks and subcomponents:

• Project Start-Up
• Contracts, Clearances, Budgeting, and Financing for Projects
• Buying and Renting of Land
• Initial Design Detailed Design Conceptual Design
• Site Setup: Clearing, Grading, and Access Routes
• Waste Management Examination
• Tests of Materials
• Site Evaluations
• Tests for seismic activity
• Manufacturing Fabrication
• Assembly of Modular Components
• Building, Assembling, and Construction
• Test of Quality under Acceptance Standards
• Stress Exam
• Management and Upkeep

As you can see, the project manager chose a step-by-step plan that was given with minimal scheduling specifics and start and end dates to provide context for the diagram.

Project Hazards:

Throughout a project, risk management is an iterative process. The risks you face while presenting your initiatives will change based on how well they proceed along the roadmap. In this particular instance, we have chosen to showcase the risks deliberated about at the ideation phase, wherein the developer trades risks with contractors and the bridge construction business.

Our recommended structure for this type of material is a straightforward table with easily readable and visible risks and a description that serves more as a starting point for conversation than a thorough explanation.

It is crucial to categorize the risks given, if just in terms of their “impact” and “probability.” This will lead to some really interesting discussions about them. 

Risks outlined in the first phase:

• Mistakes in Design
• Building Hold-Ups
• Overspending on the Budget
• Modifications to Regulations
• Conditions of the Site Equipment Failures
• Incidents about health and safety

The hazards listed are highly serious, as the reader can see, and each will result in a different Risk Analysis Report.

The project presentation’s quality control component may change depending on the quality process used. A continuous improvement quality approach, which iteratively improves quality over many projects, is typical for large organizations with a consistent portfolio of projects (for example, software businesses). The scenario is the same for construction organizations , such as the example, and the quality control model aligns with the building process model. In this instance, the project manager is outlining the quality control procedure to be used on the BIM model as well as the procedure to be adhered to during the bridge’s actual construction:

Using a simple dashboard, we created in this example, allowing the project manager to show: 

• The Existing Chronology
• Top 5 Problems
• Present-Day Burnout
• Top 5 Risks

How to Present a Project Management Presentation?

A project plan is an official document that follows a set format and flow. Your presentation should follow this flow for maximum impact. 

To present a project plan , you should go over the following eight steps:

• Give an overview. Provide a brief overview of the project, outlining its goals and rationale. 
• Examine the key results and objectives, or OKRs. Talk about the main deliverables and anticipated deadlines. Before starting a project, what crucial information should you obtain from a client? Think about this before engaging in conversation.
• Describe the exclusions and expectations. Make assumptions clear and restate anything that is outside the project’s scope. You might be wondering when to show a client the project cost. This is the right moment to ensure both of you have clear expectations.
• Give a high-level timetable. Use a Gantt chart to show the important milestones and dependencies in the project schedule. 
• Give a brief introduction of your group. Present the customer to coworkers with whom they will be working closely, as well as anyone whose experience will strengthen your reputation (such as a seasoned subject matter expert.)
• Explain communications. Make sure your client is aware of the collaborative process. Mention how they can contact you with any queries or issues and how they will be updated.
• Talk about the unexpected. Examine the procedure you’ll use to address requests for changes and problems when they come up.   
• Q&A. To make sure nothing was missed, conclude with a Q&A session. 

Top 5 Project Management Presentation Templates From Slideuplift

Here are some templates which will help you make your desired presentations. These will also give you project presentation ideas. Feel free to click on the images to download SlideUpLift’s templates.

• WBS Project Management PowerPoint Template:

Streamline project planning with this template focused on Work Breakdown Structure (WBS) , offering clear visual guidance for breaking down complex projects into manageable tasks.

• Scrum Agile Project Management PowerPoint Template:

Perfect for Agile enthusiasts, SlideUpLift’s Scrum Agile Project Management template provides visually engaging slides explaining the Scrum framework, roles, ceremonies, and critical components to enhance Agile project communication.

• Circular Project Management PowerPoint Template:

Enhance project visualization with this template featuring circular diagrams and charts, ideal for representing project cycles, feedback loops, and continuous improvement processes.

• SIPOC Project Management PowerPoint Template:

Optimize process mapping using this template designed for SIPOC (Supplier, Input, Process, Output, Customer) models, facilitating the illustration of information and resource flows in projects or processes. 

• Risk Management PowerPoint Template:

Navigate project uncertainties seamlessly with this template tailored for Risk Management . Expect insightful slides on identifying, assessing, and mitigating risks, providing a comprehensive overview to keep your projects on track.

Questions To Ask The Client Before Starting The Project Management Presentation

The client project focus ensures that your client’s business goals are sufficiently handled and that transparency is maintained throughout the project. Objectives, milestones, acceptance criteria, etc., are frequently discussed beforehand.

You might still need to ask a few questions, though, and these are the top five:

• Who are the project stakeholders in your organization? What authority and interest levels do the people who intend to be associated with the project have? 
• Have you already worked on projects similar to this one? How did you overcome the obstacles, if any? 
• What characteristics, outputs, or specifications should we constantly focus on?
• Are you having trouble sleeping at night because of anything related to this project? If yes, what would it be?
• Do you have any questions about risks, difficulties, or other project parts we haven’t yet covered? 

Questions the Client Might Ask During a Project Presentation and How To Answer Them

For new speakers, the Q&A section can often be their biggest worry. The most difficult part of being ready for this is that you never know what queries a client may have. 

Client inquiries frequently revolve around their worries about potential problems. You’ll be able to anticipate their questions more accurately when you know about their priorities. Assume that your client has a tight deadline for finishing the project. Among the queries they might have are:

• How are you going to guarantee that the project is completed on time?
• How would you respond if deadlines begin to elude you?
• Which risks could cause the project to be delayed?

You can prepare well-reasoned responses to their questions by considering their priorities and potential issues beforehand. But what about those unexpected queries that come out of nowhere? 

Three pointers to help you handle unforeseen queries from clients during a project presentation are as follows:

• Firstly, thank them for raising the question. Encourage your client to speak with you and express their worries upfront. 
• Find out what motivates the question. Ask why a question is being asked if it appears pointless or strange. Perhaps the client possesses knowledge that you are unaware of. You will also have extra time to consider your response as a result.
• Put it on the table for later. Inform the customer that you will investigate and get back to them if you are unsure of the response. Give your client a timeframe during which they can anticipate receiving your response.  

Establishing objectives and having a well-thought-out plan to reach them are the first steps in producing an effective project presentation. It also calls for effective delivery, careful attention to design, and the creation of captivating content.  

A strong pitch deck that explains the specifics of your idea and its potential for success is essential if you want to seal those transactions. Using a user-friendly project presentation program such as SlideUpLift can be a game changer. 

The ideal design tool for producing eye-catching and captivating project presentations is something SlideUpLift specializes in.  You can use various features and tools with SlideUpLift to assist you in achieving your ideas for your projects.  

To help your presentation succeed, SlideUpLift offers hundreds of presentation templates , graphic components, font styles, data visualization tools, and pre-installed stock photos and videos.  

You now have all the advice and resources you need to ace the project presentations for the future. With the presentation templates from SlideUpLift, get tips and tricks on standing out when presenting, go ahead and amaze your audience!

How do I effectively present my project?

To present your project effectively, focus on clear communication, use visuals, and tailor your message to your audience’s level of understanding.

How can I present my project as a project manager?

As a project manager, presenting a project involves clear communication of goals, methodologies, and outcomes while addressing potential risks and solutions.

What are the best ways to present a project?

The best ways to present a project include engaging visuals, storytelling, and addressing key points such as objectives, timelines, and potential challenges.

Are there templates for project management presentations?

Several platforms, including SlideUpLift, offer templates specifically designed for project manager presentations .

What are effective ways to present my project to clients?

Effective ways to present your project to clients include emphasizing value, addressing their specific concerns, and showcasing project outcomes.

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Pitch deck templates

Confidently present your product or service to investors, partners, or potential customers with our library of free pitch deck templates.

• Presentation Design

What is a Pitch Deck? Meaning, Example, and Guide

This article will help you understand the concepts and components of an effective pitch deck.

Throughout many years of helping startup founders navigate fundraising, we've come across many pitch decks. We can confidently say that we know a thing or two about writing good pitch decks. In this article, we'll do a deep dive into the definition of a pitch deck and what the ideal pitch deck looks like.

Pitch Deck: What is It?

A pitch deck is a short and concise presentation, usually created using PowerPoint, Keynote, or similar software, used to provide your audience with a quick overview of your business plan. It typically covers key aspects such as your company's mission, business model, market opportunity, product or service, competitive landscape, financials, and team. The goal of a pitch deck is to attract investment by convincing potential investors of the viability and future growth of your business. Most pitch decks are around 15-24 slides long and are used during meetings with investors, demo days, or as a part of the initial screening process by accelerators.

A pitch deck shouldn't be a boring business presentation. It's a narrative that tells your company's story . Depending on your stage and your particular journey, this ‘story' can take different angles: solving a pressing problem, a unique business model, remarkable traction, revolutionary tech, or superhuman founders. Usually, a deck will have between 15-24 slides, but this depends on all the above factors and shouldn't be taken as a rule of thumb. The deck's goal is clear: you need to persuade your investor audience to trust you and your solution so they want to invest their money in your company.

A pitch deck can be used for different purposes, such as emailing it to help you land investor meetings, pitching, and presenting in front of an audience. Depending on these scenarios and time constraints, the presentation can have more or less information, but the structure should generally be the same.

In short: a pitch deck is a quick presentation that outlines your company's business plan to potential investors. The goals of a pitch deck vary, though generally it aims to secure financing from investors, or at least further conversations about investing in your startup.

When will you need a pitch deck?

‍You'll need a pitch deck throughout your journey as a founder and many stages of a startup's life. For starters, almost every U.S. accelerator program will ask for a pitch deck during their initial screening process. Once you're in, get ready for the "pitch practices." These spaces allow you to rehearse your pitch and refine your presenting skills. Rehearsing is crucial; it's designed to prepare you for future demo days. An event where you present your business to a room full of key players think investors and other program coordinators.

However, this is not the most common use of your deck. The most common use for a pitch deck is whenever you and your team decide it's time to seek external capital. Think of your pitch deck as your ‘presentation card.' Often, what will determine whether you can sit in front of potential investors is if your deck has a clear and compelling story that can be understood. The presentation decks can also serve as a pre-meeting brief, allowing investors a sneak peek before a face-to-face conversation, or as a discussion tool during your meetings to walk them through your value proposition clearly and concisely.

A pitch deck serves a dual purpose: not only does it provide investors with an overview of your company, making it easier for them to evaluate the investment potential, but it also helps you, as a founder, as a mental exercise into articulating the key aspects of your startup and pen key information and data about your company.

The ideal structure

Again, think of your deck as a story/journey your reader is going through. Throughout the presentation, the key questions the pitch needs to answer are:

• What market opportunity have you discovered?
• What have you built to tackle it? How does it work, and who is it for?
• How much are you growing, and will you continue to grow?
• And why are YOU and your team THE right ones to change that status quo?

These four guiding questions will frame the structure of your pitch deck First, you want to set the stage with your deck's introduction. This encompasses the cover slide and the status quo section. What's the current landscape, and what isn't working?

Next, we pivot to introduce your solution think of it as the story's hero. This is where the narrative takes a turn. We focus on what sets your solution apart, its features, how it generates revenue, and its target audience.

For seasoned entrepreneurs, this is also the point where we'd highlight any traction gained, demonstrating your understanding of your business's growth trajectory and your concrete plans for expansion.

Then, it's time to size up the market. You should explore how the target market responds and how big it is the stakes couldn't be higher. But that's not all; your audience will also be eager to learn about the competitive landscape and how you are better than your competitors.

Finally, we reach the climax of the pitch deck. Here we highlight the founding team, your unique competitive edges, or perhaps your innovative rollout strategy. We wrap up this section by clearly outlining your funding needs and providing a breakdown of how the capital will be used.

What should be in a Pitch Deck Presentation?

Many authors, venture capitalists, startup founders, and evangelists have developed various iterations of what they believe are the essential components for successful pitch presentations. There is definitely not one correct answer. However, there are certain best practices and highly recommended components the deck should have.

At Slidebean, we've created this visual to show how we visualize the ideal story arc of a pitch deck.

This fits perfectly into the ideal pitch deck structure we tend to use at Slidebean.

Pitch Deck Components:

Very broadly speaking, the key elements that fit this structure are listed below. This doesn't mean the deck should have no more than 13 slides. Depending on your particular case, many of these sections should be expanded into more than 1 slide.

• Market Overview
• Product/Features
• Revenue Model
• Go-To-Market
• Market Size
• Competition
• Fundraising/Use of Funds‍

These core sections of a pitch deck are intentionally designed to flow from broad to detailed, starting with the business opportunity and gradually zooming in on why this particular company is poised to fill a gap in the target market.

If you're on the hunt for some pitch deck inspiration, check our gallery of successful pitch deck templates right here I want to take a moment to re-emphasize that this structure is, by no means, a rule of thumb. Every company has its own story, and whoever is creating the pitch deck will adapt these slides into the order that produces the best possible story, given their strengths. Early-stage startups, who usually don't have relevant traction, lean heavily on the problem-solution fit, the market potential, and being first to market. More mature companies, in contrast, tend to emphasize their traction, KPIs, unit economics, and how additional funding can accelerate their growth.

Regardless of the size of the company or the milestones to date, the ultimate goal of a pitch presentation is to provide a broad overview of how the startup works, its strengths, and future growth opportunities.

Are there different types of pitch decks?

More than different decks per se, the main factor to consider is that there are different scenarios in which you'll use a deck, so we definitely need to adjust the narrative to fit these different time constraints and content requirements. While there's no one-size-fits-all guide to the types of pitch decks, here are some commonly encountered decks:

Elevator pitch deck:

This is a deck that should, as the name suggests, be able to deliver a pitch for 1-2 minutes during an elevator ride with a potential investor - figuratively speaking. Nonetheless, these sorts of decks are highly condensed versions of your pitch. Focus on the most essential information: problem, solution, traction, market, use of funds, and growth.

Demo day pitch deck:

Usually a bit more detailed than an elevator pitch but still on the shorter side. These pitch decks are common on demo days when many startups present sequentially, and the time limit is sacred. Here, founders usually have no more than five minutes to present. These pitches are often presented in large auditoriums, and the focus is yourself, so the deck itself should have little-to-no-text and be heavy on visuals to capture your audience's attention.

Full investor deck:

‍This is what you normally find when Googling “What is a Pitch Deck” or “Pitch Deck Meaning”. A full investor deck is the archetypical pitch deck and also the most commonly used. Typically, it showcases your company for potential investors to review and assess if it is venture-backable or not. This is a more in-depth look at your startup's aspects, from business model and go-to-market strategy to financial projections and fundraising needs. These decks have between 15-24 slides and are also called “email decks,” meaning they are sent to help you land investor meetings. They can also be used to guide in-person meetings and help you highlight traction and data that would otherwise be trickier to explain verbally.‍

Key components for a solid pitch deck

• Good Story Structure - Storytelling Arc: In pitch decks, the order in which you present your information is crucial almost as critical as the content itself. Your information should follow a logical order that paints an overall business picture and has a story arc that makes sense. Most storytelling techniques in public speaking also apply to narrating your business story.
• Easily Understandable: This point goes hand in hand with the structure and order of the deck and, honestly, is quite obvious. Readers need to understand your company and the deck, regardless of them being unfamiliar or unrelated to your industry. The typical trap in which many fall is getting too technical and using jargon that many of us simply - don't understand. Try to tell the story clearly, compellingly, and concisely so that anyone* can understand the deck and get excited about your company.
• Human-Centered & Relatable: It's tempting to focus too much on the solution you created and give lengthy explanations of your product's super cool features. The reality is that the best business idea is meaningless if it doesn't solve a genuine human problem. The deck needs to convey that there is a clear problem/solution fit. Make things relatable by providing proof of the user's pain points, quantify the problem, and mention how your solution improves their lives - and why your team is the only one that can do it. If your audience can't relate to the problem, convincing them of your solution will be hard.‍
• Compelling Visual Resources: While your presentation's content is vital, your slides' visual look is critical in engaging your audience. People get bored quickly, and a visually dynamic presentation can help you maintain their interest. We process images much more efficiently than text; use this to your advantage by crafting visually striking slides that enhance your message. And please, remember that this is not a business plan. You shouldn't have everything in your deck. This is a high-level document that has to paint a solid picture of your company. There will be a time and place to deep dive into different areas of the company; the slide deck is not the place.
• Traction-Oriented Slides: If you have the traction, brag about it. Results and actual data tend to be more relevant than anything else. They demonstrate you've found or started to find product/market fit, and that your addressable market has been identified and defined. Nothing gives you more credibility than actual, measurable success with paying customers. Bonus points: you must be prepared to discuss these metrics and unit economics once you present them, so make sure you know and understand them.
• A Healthy, Exponentially Growing Business: The simple (and hardest) truth of crafting a solid and compelling pitch deck is that it depends on your company's performance. Revenue-generating businesses, low-churning products, exponential and sustained growth, and consistent usage… these are the things that investors are looking for, and that will charm them. The reality behind the startup fundraising world is that investors want a 10x return for their investment. Despite the reputation of being risk-takers, they ultimately look for their investment to yield results.

A pitch presentation is valuable for founders and investors to assess collaboration opportunities. A solid deck can take you really far, and a deck full of red flags can deter you from even having the opportunity to pitch in person to potential investors. It is a good exercise because it forces you to do a conscious exercise to articulate your story in a compelling manner, as well as a format that is compatible with the majority of investors around the world. By no means is it an easy task, but the exercise of writing it will help you understand your company from an external perspective and force you to understand key aspects of the narrative you have: growth, metrics, solution, problem, etc.

I hope this article has clarified what a business deck is and the components of a 5-star deck.

For more insights, feel free to explore other articles on our blog about pitch deck basics.

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Preparing to pitch to investors from a VC Firm? This article includes examples and explanations from renowned Venture Capital Firms to guide you on crafting your pitch deck.

This article defines the meaning of a Startup Pitch Deck. We break down the key components of an effective pitch deck, why it's crucial for securing funding, and how to craft a narrative that resonates with venture capitalists. Whether you're creating your first deck or refining an existing one, this article provides actionable insights to help you capture investor interest and elevate your startup's pitch.

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A slide deck is another name for a pitch deck or a presentation deck. It refers to a group of slides that are put together to tell your business’s or startup’s story. The word ‘slide deck’ comes from an old technology where slide projectors were used to view films. The slides would be piled up just like a deck of cards to be used in the projectors.

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A slide deck is a presentation deck or a pitch deck that tells the story of a business or about its operations. Different ideas can be shared and strategies can be made with presentations using slides.

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Table of Contents

Problem/Pain Project Proposal Solution Key Benefits Project Goals Project Scope Project Resources Project Schedule Project Timeline Deliverables Success Criteria Budget Project Management Summary

Problem/Pain

Describe the problem or the pain point that your solution aims to relieve. For instance, a service team is under strain because of the growing number of customers.

Make some notes about the pain point or put links to sources

Project Proposal

Provide background information

Outline the purpose of your proposal

Define your goals

Accentuate what sets you apart

Briefly state the budget

Finish with a call to action and ask for a follow-up

Represent your project idea in several statements

Outline how exactly your project solves the previously mentioned problem. For instance, an AI-based chatbot can ease the burden on your support team by handling incoming requests instantly.

Link to source

Place your images/video here

Key Benefits

Reduced workload on the support team

Quicker customer service

Lower expenses on the support personnel

Enhanced customer communication

Greater client satisfaction

Briefly list the fundamental advantages of your project for the end user. The key benefits in our example may include

Project Goals

Providing competent help to customers immediately

Reducing the number of calls to the support team

Enhancing company’s digital presence

Promoting corporate website

Take a moment to describe your goals more fundamentally.

For instance, AI-based chatbots are aimed at

Project Scope

Demonstrate the general scope of work your project encompasses.

This part usually comprises the following constituents

Project Resources

Describe the resources required for project completion.

Project Schedule

Present the project schedule and list the project phases.

Project Timeline

Compose a detailed project timeline.

Deliverables

Product roadmap construction

Initial user interface wireframe

Customer journey map

User retention report

Set up all tangible and intangible outputs submitted within the project lifecycle.

An example of project deliverables

for the software team:

Success Criteria

Establish expectations and requirements that a project must meet in the outcome.

Report the total budget estimate for the project and a budget breakdown into the major categories.

Project Management

Project highlight one

Project highlight two

Project highlight three

Project highlight four

Provide an overview of the project methodology and point out project highlights. This helps to demonstrate your professional vision of the project and the way to its successful completion.

1. Key statement one

2. Key statement two

3. Key statement three

4. Key statement four & etc.

List the key statements of the whole project presentation you wish your audience to memorize. Use this slide to reinforce the positive impression of your project and make an impactful statement in the end.

​ [Sender.Website] ​

​ [Sender.Email] ​

​ [Sender.Phone] ​

Do not forget to thank your audience for their time and attention. Add your contact information if you plan to leave or send this presentation for further review.

Care to rate this template?

Your rating will help others.

Thanks for your rate!

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Blog Graphic Design 30+ Best Pitch Deck Examples, Tips & Templates

30+ Best Pitch Deck Examples, Tips & Templates

Written by: Ryan McCready Jul 04, 2023

A startup is, by definition, a fast-growing company. And to grow you need funding.

Enter the pitch deck.

In this post, we’ll look at the best startup pitch deck templates from heavy-hitters such as Guy Kawasaki, Airbnb, Uber and Facebook. We’ll also uncover the secrets of their successful startup pitch decks, and how you can leverage them to attract investor dollars, bring on new business partners and win new client contracts.

Haven’t created a winning pitch deck before? Then, use Venngage’s Presentation Maker to easily edit the templates — no technical expertise required.

 Table of contents (click to jump ahead):

• What is a pitch deck?

30 pitch deck examples for businesses

What makes a good pitch deck, what is the difference between a pitch deck vs business plan, pitch deck faq, create a pitch deck in 4 easy steps, what is a pitch deck .

A pitch deck is a presentation created to raise venture capital for your business. In order to gain buy-in and drum up financial support from potential investors, these presentations outline everything from why your business exists, to your business model, progress or milestones , your team, and a call-to-action.

The best startup pitch decks can help you:

• Prove the value of your business
• Simplify complex ideas so your audience can understand them (and get on board)
• Differentiate your business from competitors
• Tell the story behind your company to your target audience (and make that story exciting)

What is a pitch deck presentation?

A pitch deck presentation is a slideshow that introduces a business idea, product, or service to investors. Typically consisting of 10–20 slides, a pitch deck is used to persuade potential investors to provide funding for a business. It serves as a comprehensive overview of your company, outlining your business model, the problem you solve, the market opportunity you address, your key team members, and your financial projections.

1. Buffer pitch deck

Industry: Social Media Management

Business model: Subscription-based SaaS (Software as a Service)

Amount raised: $500k, according to Buffer’s co-founder Leo Widrich .

Location: San Francisco, California, USA

Website: Buffer.com

Key takeaway : The traction slide was key for Buffer: it showed they had a great product/market fit. If you have great traction, it’s much easier to raise funding.

What’s interesting about Buffer’s pitching process was the issue of competition, as that’s where many talks stalled. Investors became confused, since the social media landscape looked crowded and no one was sure how Buffer differed.

Eventually, they created this slide to clear the air:

To be frank, I’m still confused by this addition to the Buffer pitch deck, but perhaps their presentation would have cleared things up.

In any case, we’ve recreated Buffer’s pitch deck with its own traction, timeline and competitor slides, plus a clean new layout and some easy-to-customize icons:

Design tip : don’t forget to add a contact slide at the end of your pitch deck, like in the business pitch example below.

Because sometimes you’re going to pitch to a small room of investors. Other times, it will be to an auditorium full of random people in your industry. And I can guarantee that not everyone is going to know your brand off the top of their head.

You should make it extremely easy for people to find out more info or contact your team with any questions. I would recommend adding this to the last slide, as shown below.

Alternatively, you could add it to the slide that will be seen the longest in your pitch deck, like the title slide. This will help anyone interested write down your information as event organizers get things ready.

Related:  Creating a Pitch Deck? 5 Ways to Design a Winner

2. Airbnb pitch deck

Industry: Hospitality, Travel, and Technology

Business model: Online marketplace (peer-to-peer) for lodging and travel experiences

Amount raised: $20k at three months and $600k at eight months (seed), according to Vator .

Website: airbnb.com

Key takeaway: A large marketplace, impressive rate of traction and a market ready for a new competitor are the factors which made Airbnb stand out early on, says Fast Company. The organization’s slide deck clearly demonstrates these points.

Your pitch deck should explain the core information in your business plan in a simple and straightforward way. Few startups have done this as well as Airbnb.

We’ve re-designed Airbnb’s famous deck as two light and airy sample pitch deck templates. The focus here is on engaging visuals, with minimal text used.

Airbnb fundraising slide deck

This type of deck is also called a demo day presentation .  Since its going to be viewed from a distance by investors while you present, you don’t need lots of text to get your message across. The point is to complement your speech, not distract from it.

Another great thing about Airbnb’s fundraising slide deck format is that every slide has a maximum of three sections of information:

As one of the most popular presentation layouts , the rule of three design principle has been drilled into my head. And for good reason!

Here’s one of the slides that demonstrates why this pitch deck design tip works:

VIDEO TUTORIAL:  Learn how to customize this pitch deck template by watching this quick 8-minute video.

Minimalist Airbnb pitch deck template

This simple sample pitch deck template is clean and incredibly easy to customize, making it perfect for presentation newbies.

Don’t forget to insert your own tagline instead of the famous “Book rooms with locals, rather than hotels” slogan. Hint: your tagline should similarly convey what your business offers. Airbnb’s pitch deck offers up tantalizing benefits: cost savings, an insider’s perspective on a location and new possibilities.

Design tip : Click the text boxes in our online editor and add your own words to the pitch decks. Duplicate slides you like, or delete the ones you don’t.

Related:  How to Create an Effective Pitch Deck Design [+Examples]

3. Uber pitch deck

Industry: Transportation, Technology, and Logistics

Business model: On-demand transportation network and logistics platform

Amount raised: $1.57M in seed funding in 2010, reports Business Insider .

Website: uber.com

Key takeaway : Successful pitch decks clearly highlight the key pain point (the inefficiency of cabs) and a tantalizing solution (fast, convenient 1-click ordering).

Uber co-founder Garrett Camp shared the company’s very first pitch deck from 2008 via a  Medium post .

While there’s a surprising amount of text, it still manages to hit on every major part of their business plan succinctly — including key differentiators, use cases and best/worst-case scenarios.

Want something similar? We’ve updated the classic Uber pitch deck template with a sharp layout:

Uber investor deck

Many of the best pitch deck presentations out there are rather brief, only covering a few main points across a handful of slides. But sometimes your deck needs to provide more information.

There’s nothing wrong with having a longer investor pitch deck, as long as you switch up the slide layouts throughout — no one wants to see basically the same slide (just with different metrics or points) 25 times over.

This sample pitch deck template we created based on the infamous Uber deck has 20 or more slides and a diversity of layout options:

Design tip : Replace the photos with your own or browse our in-editor library with thousands of free professional stock images. To do so, double click any image to open our “replace” feature. Then, search for photos by keyword.

Blue Uber slide deck

In this navy version of the Uber pitch deck template, we’ve added bright colors and creative layouts.

Again, it’s easy to swap out the icons in our online editor. Choose from thousands of free icons in our in-editor library to make it your own.

Related : 9 Tips for Improving Your Presentation Skills For Your Next Meeting

4. Guy Kawasaki pitch deck

How much did they raise?  Guy Kawasaki’s Garage Capital raised more than $315 million dollars for its clients, according to one estimate .

Key takeaway : Avoid in-depth technical discussions in your pitch deck. Focus on the pain point you’re solving, how you’ll solve it, how you’ll make money and how you’ll reach custvomers.

Guy Kawasaki’s 10 slide outline is famous for its laser focus. He’s renowned for coining the 10/20/30 rule : 10 slides, 20 minutes and no fonts smaller than 30 point.

While you may be tempted to include as much of your business plan as possible in your pitch deck, his outline forces you to tease out your most important content and engage investors or clients within a short time span.

We’re recreated his famous outline in two winning templates you can adapt and make your own:

Gradient Guy Kawasaki pitch deck

This clean pitch deck template has all the sections you need and nothing you don’t.

Kawasaki’s format steers you towards what venture capitalists really care about : problem/solution, technology, competition, marketing plan, your team, financial projections and timeline.

Read our blog post on persuasive presentations for more design and speaking tips.

Design tip : Quickly add in charts and graphs with our in-editor chart maker. You can even import data from Excel or Google sheets.

Blue Guy Kawasaki pitch deck

This more conservative pitch deck template design keeps all the focus on the core information.

Remember: opt for a 30-point font or larger. This will force you to stick to your key points and explain them clearly. Anything smaller, and you’ll risk losing your audience — especially if they’re busy reading while tuning out what you’re actually saying.

5. Sequoia capital pitch deck

How much did they raise? Sequoia Capital is actually a Venture Capital firm. According to TechCrunch , they’ve raised almost $1B for later-stage U.S. investments.

Key takeaway : “If you can’t tell the story of the company in five minutes, then you’re either overthinking it or you haven’t simplified it down enough.” – Mike Vernal, Sequoia Capital

VC firm Sequoia Capital has its own  10-slide pitch deck format to rival Guy Kawasaki’s famous example that we’ll take a look at a little later on. Its highly-curated, clarified format shines a spotlight on innovative ideas.

As the video above suggests, effectively communicating your mission, not just listing features, is key. Below is our take on the Sequoia Capital pitch deck example; you’ll find it clean, clear and easy to create.

Design tip : Click the blue background and select a new color from our color wheel (or one of your own brand colors via My Brand Kit, available with Venngage for Business ) to create a pitch deck with your branding.

Related:  How to Make Successful Financial Pitch Decks For Startups

Blue and pink iconics pitch deck

Ready to try it for yourself? Add a pop of color to your version of the Sequoia pitch deck template with this pink and blue slide deck. The contrasting colors will make your information stand out.

6. Facebook pitch deck

How much did they raise? $500K in angel funding from venture capitalist Peter Thiel (first round).

Key takeaway : If you don’t have revenue traction yet, lean heavily on other metrics , like customer base, user engagement and growth.  Use a timeline to tell a story about your company.

The best pitch decks tell the real story about your company or brand. You should not only want to sell the audience on your product but also on the hard work you’ve done building it from the ground up.

Design tip: Try data visualizations to relay a company or product timeline . Since people are familiar with the format and know how to read them quickly, you can convey the information impactfully and save room while you’re at it.

Here, Facebook’s classic pitch deck shows the incredible schools that’ve already signed on and describe when future launches will happen.

The sample pitch deck template featured below shows another example of a company or product timeline . This would have been a great fit in the Facebook pitch deck, don’t you think?

Plus you can summarize a ton of information about your brand on a single slide. Check out how well the timeline fits into this pitch deck template below:

If the designer wouldn’t have used a timeline, the same information could have been spread over five or six extra slides! Luckily, Venngage’s timeline maker can help you visualize progress across a period of time without any design experience required.

7. TikTok Pitch Deck

How much did they raise? $150.4M in funding in 2014 (back when TikTok was called Musical.ly), says Crunchbase .

Key takeaway : Use icons as visual anchors for written information.

(The full slide deck is available to Digiday subscribers , though you can view some of the key slides in this Medium post . Keep in mind: this TikTok pitch deck was created for potential advertisers, not investors. No other TikTok pitch decks are publicly available.)

What TikTok does really well in the above example is use icons as visual anchors for their stats. (I could write a whole article about using icons in your presentations correctly. There are so many ways you can use them to upgrade your slides.)

If you’re not sure what I’m talking about, just look at the slide deck template below.

Each of the main points has an icon that gives instant visual context about what the stat is about to the audience. These icons draw the eye immediately to these important facts and figures as well.

Design tip: Remember to use icons that have a similar style and color palette. Otherwise, you run the risk of them becoming a distraction.

8. Y Combinator pitch deck

How much did they raise? This startup accelerator has invested in over 3,500 startups to date, according to the company website . They state their combined valuation nears $1 trillion.

Key takeaway : Create clear, concise pitch deck slides that tell a story investors can understand in seconds.

The classic Y Combinator pitch deck is incredibly simple, and for good reason. Seed stage companies can’t provide much detail, so they should focus on telling a story about their company.

That means your slides should tell a story investors can immediately understand in a glance.

Note that one of Y Combinator’s key components is the problem (above) and solution (below) slides.

Explaining how your startup is going to solve a pain point is a vital part of any slide deck. According to Y Combinator , startups should use the problem slide to show the problem your business solves, and how this problem currently affects businesses and/or people. Additionally, if you’re starting a new startup, forming an LLC could be a great choice to launch your business in the right direction, especially if you are focused on asset protection .

Without that information, investors are going to be left with more questions than answers.

The solution slide should show the real-world benefits of your product/service. I recommend using data visualization to show traction, like the chart above, with a couple of notes for context.

To ensure your problem and solutions slides are easily understood, use a similar layout for both, as shown below.

This will help the audience quickly recall the main problem you want to solve, and connect it to your solution (even if the slides are separated by a few other points or ideas).

9. Front pitch deck

How much did they raise ? $10M in Series A funding

Key takeaway : Use a simple flowchart to visualize a problem your product/service solves.

Not everyone is going to be able to explain their problem and solution as succinctly as the previous examples. Some will need to take a unique approach to get their point across.

That’s why I want to highlight how Front masterfully communicated the problem to be solved. They likely realized it would be a lot easier (and cleaner) to create a flow chart that visualizes the problem instead of text. (Did I mention you can make your own flowcharts with Venngage?)

Also, I really like how they distilled each down to a single phrase. That approach, combined with the visuals, will help it stick in investors’ minds as one of the best pitch decks.

Here’s another example pitch deck that uses a chart to convey their problem/solution:

It splits the competition slide right down the middle to illustrate the differences. It also shows exactly how the processes differ between the two entities using mini flowcharts.

Helping the audience make the right conclusions about your company should be an important part of your pitch deck strategy. Without saying a word, the visual choices you make can greatly impact your message.

10. Crema pitch deck

How much did they raise? $175K in seed funding .

Key takeaway : Choose background images carefully — making sure they have a similar color palette.

The best pitch decks keep things consistent, mainly because there are so many moving parts in any presentation. You want each of your slides to feel like they’re connected by a singular feeling or theme. An out-of-place presentation background image can throw that off.

Keeping things consistent when you use a solid background color or pattern isn’t hard. But things can get tricky if you want to use different photos for your backgrounds.

However, if you pick presentation background images that have a similar color palette, you’ll be fine. Check out the images Crema used in their startup pitch deck below:

If you’re struggling to find exactly the same colored photos, you can use a color filter to make things more uniform.

11. WeWork pitch deck

How much did they raise? $6.9M in seed funding in 2011, says Crunchbase .

Key takeaway : Put your metrics on display.

The behemoths at WeWork still have one of the best software pitch decks, despite recent troubles (layoffs, and a valuation that dropped from $47 billion to $2.9 billion).

In fact, this investor pitch deck actually helped them raise money at a $5 billion valuation.

My favorite thing from this is how their key metrics are on the second slide. They waste no time getting down to business!

A lot of the time brands hide these metrics at the end of their presentation, but WeWork made sure to put it front and center in their slide deck.

This approach puts the audience in a positive state of mind, helping them be more receptive to the pitch.

12. Crew (Dribble) pitch deck

How much did they raise? $2M in seed funding

Key takeaway : Start your presentation with a simple statement to set the tone.

Sometimes you have to set the mood of the room before you jump into your slide deck. A simple way to do this is by adding a powerful statement or famous quote at the beginning of your slides.

This may sound cliche, but the creatives over at Crew (now Dribbble ) used this approach well in their pitch presentation.

By claiming that every business is an online business, they instantly change the way that people think about the business sector.

Additionally, the designers used this straightforward statement to set up the rest of the presentation. In the next few slides, the potential market is explained. Without the statement, I don’t think these numbers would be as impactful.

Let’s take a look at the graphs and charts the Dribble team used in their slide deck. In the below business pitch example, you can see that the line charts use the same color palette, size, and typography.

One of my favorite tips from my presentation ideas roundup article states you should never make the audience do the math.

You can also use this mantra when you’re adding data visualizations to your slides. Make each slide extra easy to consume, as well as, easy to compare to other visualizations.

Below the pie charts use the exact same color palette, size, and typography as well:

If the designers would have used a different example, the audience would be distracted trying to decipher the information.

But consistent design across multiple visualizations will ensure your audience can make comparisons that lead to the right conclusions.

Pro Tip: You can use a comparison infographic to summarize key points you’re comparing.

13. Aspire Food Group pitch deck

How much did they raise? $1M from the Hult Prize in 2013 to scale their project.

Key takeaway : Simple graphics clearly illustrate the problem (food security), the size of the market and Aspire’s unique farming project (spoiler alert: it’s insects).

Nonprofits pitching donors or social enterprises pitching for funding have a slightly different challenge than other organizations. They need to present a unique solution and  make an emotional connection to their audience.

Aspire’s simple pitch deck graphics allow investors to grasp their unique business idea at a glance. Plus, by introducing the audience to one of their customers and describing how insect farming has impacted her food budget, the concept is made relatable to many.

Another simple design hack is to choose a unique background for your nonprofit or social enterprise pick deck. Take this sample pitch deck template:

There are millions of stock photos out there for you to pick from, so finding one that will work shouldn’t be too hard.

However, when you’re picking your presentation background images , it’s important to make sure it matches your message or brand.

In the above example, the pitch deck’s slightly crumpled paper background fits an eco-friendly startup well.   Especially because eco-friendly living and minimalism share similar tenants.

Another great example is this sponsorship pitch deck above. It elevates the message by opting for a simplistic background choice.

With a beautiful yet minimalistic slide deck like this, who wouldn’t want to donate?

Most of the time your pitch deck background images are supposed to be used in a supporting role. However, you can also design your presentation around the background images to create some of the best pitch decks out there.

As you can see in this pitch deck template, we added written content to the white space in each of the stock photos:

Plus no one can really copy your pitch deck layout, so you will instantly stand out from other companies.

Be sure to pick photos that share the same color palette and theme. Otherwise, the benefits of using these presentation backgrounds will be lost.

14. Mattermark pitch deck

How much did they raise? A total of $17.2M so far, says Crunchbase .

Key takeaway : Use screenshots in your pitch deck to show the problem you’re solving.

Highlighting digital problems is tough when you have limited space and time…like when you’re pitching your new digital product to a room full of investors.

That’s why some of the best pitch decks include screenshots of the problem being solved.

As you can see above, the people from Mattermark used screenshots to show how unorganized SAAS reporting was. At that time it was spread over a ton of different sites, with different reporting standards and values.

It would be difficult to sell an investor on their product just by talking about the market. Mainly because not a lot of people have experience in that specific niche.

But with a handful of screenshots, they were able to highlight the product potential almost instantly.

In terms of design, the team at Mattermark stuck to the rule of three (see slide below). This rule will help you keep your team from overwhelming the audience with a flood of stats or figures.

They also decided to make these figures easier to consume by highlighting them in different colors

Compared to a boring list of figures, it’s a lot easier to remember three distinct colored numbers. Plus because the background colors darken as they go, it naturally guides the reader’s eyes down the slide.

15. Dwolla pitch deck

How much did they raise? $12M in funding as of 2018.

Key takeaway : Give the reason your company was founded in one quick sentence.

In many of our own presentations, we talk about how Venngage started from humble beginnings before undergoing tremendous growth in just a few years.

That’s because people love origin stories — they help your audience connect with your brand and appreciate all the work put into it.

Take a look at the pitch deck slide from Dwolla above. In a single sentence, they outline their reason for doing business, and what they hope to solve.

Just be sure to talk about your company founding in the first few slides of your pitch. Otherwise, it won’t have the same impact.

On another note, as a design company, we always love to see people create great visualizations in their pitch decks — particularly when these visuals communicate key information well….like when it comes to your ideal users!

I have seen a lot of brands just talk about their users, but I recommend creating visual user personas instead. Our persona guides can help you with this!

As you can see above, Dwolla visualized their user personas for each use case.

These visual user personas allow audiences to put a “real” face to your user base. And if you have many ideal users (like Dwolla), it helps keep each group organized.

16. Kickfolio (App.io) pitch deck 

How much did they raise? $1M in seed funding.

Key takeaway : Go for huge graphs! The bigger, the better.

Be proud of your brand’s growth and metrics in your slide deck.

You worked hard to grow a company from nothing, and that’s a big achievement! So why would you want to make that growth hard to see?

However, I’ve seen a lot of people inadvertently hide their key metrics by using small graphs or charts.

The only solution to this problem is…get bigger with your graphs! And I mean huge, like the ones App.io deployed in the pitch deck above. Their graph is so large and imposing, every audience member could see it clearly.

Venngage’s  graph maker can help you do this for your own pitch decks too.

17. Yalochat pitch deck

How much did they raise? $15M in Series B funding, says TechCrunch.

Key takeaway : Use icons as illustrations to add instant context.

Icons have been making a comeback in the design world over the past few years. According to recent reports on graphic design trends , they’ll continue to be popular.

This presentation from Yalochat is one of the best examples of how to use illustrated icons correctly.

Each icon perfectly illustrates the point being made on each slide, giving instant context. They will definitely catch the eyes of any audience member.

Just remember to follow their lead and  use consistently designed icons !

18. Brex pitch deck

How much did they raise? $1.5 billion to date.

Key takeaway : Include a single slide about your team and highlight what makes them truly exceptional.

Another important part of your story is the people who helped you build your company. These people are the lifeblood of your brand, and what helps it stand out from the competitors.

Corporate card startup Brex does this well by using team member photos, and including their titles and company affiliations to build credibility. You can download the Brex slides for free, thanks to Business Insider .

Let’s tale a look at a sample pitch deck that employs a similar philosophy.

I’m guessing you already planned on adding something similar to your pitch deck. Again, I would recommend using only a single team slide like they did.

You can use a team photo if you want to talk about the whole team, or add an organizational chart instead. Alternatively, like Brex, you can highlight the most important individuals, like this business pitch example:

Whatever you choose to do, don’t forget to talk about your team on a team slide, and highlight the people who make your company truly great.

Read More:  12+ Organizational Chart Examples and Templates

19. Purple Go pitch deck

How much did they raise? Undisclosed.

Key takeaway : Use a contrasting hue to draw your audience’s attention to key information.

Color isn’t just about making your designs look good — it can also draw your audience’s attention to important information.

For example, take a look at this simple pitch deck from Purple Go . They contrast deep purple with white to help certain sentences pop.

This is a simple way to make your slides have a lot of impact; pick colors that contrast boldly with each other.

20. Mint pitch deck

How much did they raise? $31M to date, according to Mint.

Key takeaway : Add visual cues, such as illustrations and icons, to help explain your brand to investors.

I’m guessing your pitch deck is already going to touch on how you stand out from the competition. But just listing a few things that set you apart may not be enough on your slide deck!

You may need to add some visual cues to help the audience out.

We decided to redesign Mint’s original deck for a contemporary take on this.

In this minimalist pitch deck template, our designers used visuals to make the main company stand out even more. And best of all, it doesn’t distract from the minimalist theme.

This simple addition to your slides will help your information jump off the page, providing a rewarding visual break from related companies.

21. Park Evergreen (Plot) pitch deck

How much did they raise? $400k in seed funding.

Key takeaway : Give each metric its own slide.

Generally, slide decks are full of important metrics that you’re supposed to remember. But not all of those numbers are presented in a way that would make them easy to.

Some are hidden in long paragraphs, while others are smashed together with less important findings.

That’s why I’m a huge fan of how Park Evergreen (now called Plot ) included important numbers in this slide deck. As you can see below, each metric is given its own slide:

With this approach, the audience members place their full attention on that number. And they’ll be able to recall the information a lot quicker.

It may look overly simple to some, but the best pitch decks use this tactic a lot.

22. Hampton Creek (Eat Just) pitch deck

How much did they raise? $1.5M in Series A.

Key takeaway : Create a minimalist title slide to build anticipation for your presentation.

You probably know that presentations don’t always run as smoothly as planned. With long breaks and technical problems, the time between presentations can end up running rather long.

Translation: you might spend more time looking at the title slide than the actual presentation itself.

So if you really want to build some anticipation for your pitch, create a minimalist (some might even say, mysterious) title slide. As you can see, the team at Eat Just (once known as Hampton Creek) did just that.

The lack of information makes spectators want to learn more about your brand, effortlessly engaging them.

The only negative is that no one is going to know the name of your company — yet.

23. Sickweather pitch deck

How much did they raise? $2.6M to date, according to Crunchbase.

Key takeaway : Pull out the main metrics from your graphs and charts to make your slide a snap to understand.

Remember when I said: “Don’t make your audience do the math”?

Yeah. That’s because people hate doing math — so you never want to make investors try to calculate your data themselves. Especially when dealing with millions of dollars, tiny percent changes or other complicated numbers.

Out of all the tips in this article, this one might be the most important. Mainly because forgetting this idea all but guarantees your failure.

That’s why I recommend you “do the math” on every slide where you include a graph or chart — like how Sickweather did above.

By pulling out the main growth metrics from the graph, they made this slide a lot more consumable, and showed the audience exactly what they should pay attention to.

24. Dutchie pitch deck

How much did they raise? $35M in 2020, according to TechCrunch .

Key takeaway : Set the tone by putting your most impressive stat(s) in the introduction.

Dutchie, an all-in-one technology platform for eCommerce, POS and payments, wastes no time coming out the gates with one impressive insight: “10% of all legal cannabis in the world” is purchased through their product.

Now I don’t know about you, but that’s pretty tantalizing.

So it makes perfect sense they would pull it out from their market share figures and feature it in their introduction. By doing so, investors get an idea how successful and established Dutchie is right off the bat.

25. Studysmarter pitch deck

How much did they raise?  $15M according to TechCrunch .

Key takeaway : Illustrate your vision over several slides.

Rather than dedicate one slide to their vision for the company, digital learning company Studysmarter continuously brings up how their product will be understood in the future — as “the world’s central hub” for “lifelong” learning, becoming the “largest learning platform in Europe” by 2021.

While this visionary sentiment is not new to the pitch deck industry, it makes sense Studysmarter would want to focus much of their presentation slide deck on this idea: the idea of an unlimited target market and use cases.

Design wise, their illustrations are consistent, using visuals to illustrate their message and various target demographics.

These graphics build off the sleek, modern interface Studysmarter’s brand image invokes. It also illustrates what they want investors to envision for the future of the brand.

26. Clearbanc (Clearco) Pitch Deck

How much did they raise? $70M in series A funding, according to TechCrunch.

Key takeaway : Use flow charts to communicate complicated processes.

As a company that offers startups “growth capital for the new economy” through non-dilutive revenue-share agreements, Clearco (previously known as Clearbanc) wins big by communicating how the process works in less than a slide’s time.

That’s right: the company uses a flowchart .

For complicated business processes that would normally take several slides of text to communicate, a flowchart is a smart way to visualize a process while saving space and keeping your audience engaged.

Particularly for a company like Clearco, this is key for getting investors up to speed. Then you can move on to the other facts and figures they’ll surely want to hear.

27. Foursquare Pitch Deck

Key takeaway : Show how the end-product looks in your presentation.

Okay look, I get it. This slide deck from 2009 is certainly behind on times when it comes to design tips in this current day and age…

BUT take it back to more than a decade ago, and you’ll see why Foursquare’s pitch deck won big with investors.

As one of the first businesses to employ gamification, the company lets this selling proposition shine by using an iPhone graphic to show how the app’s points and badges look to the end-user. These visuals communicate the appeal by showcasing exactly how consumers will interact with, and understand, the product.

In essence, it takes the guesswork out of their pitch.

So while the text-heavy aspect of this sample pitch deck isn’t exactly ideal, their use of visuals can teach us a lesson.

28. TalentBase pitch deck

How much did they raise?   $330K to date.

Key takeaway : Let the numbers do the talking.

Rather than take up a ton of slide space in this pitch deck example, TalentBase, an affordable payroll solution , focused their real estate on the real deal-closers: the numbers.

While this won’t work for every business, as you may need to add more slides to truly explain the environment your organization exists in and your processes, TalentBase uses their positioning to drive forward a captivating narrative.

And this narrative utilizes only numbers to connect the dots in the mind of potential investors about the value TalentBase offers, in terms of market capture.

29. Peloton pitch deck

Key takeaway : Discuss both the tangible and intangible benefits your product offers.

In 2018, back before the real pandemic hey-day of this tech unicorn, Peloton dazzled in a funding round and managed to capture in $550M funding.

Part of this can be attributed to Peloton’s emphasis on the benefits it brings customers.

Across multiple slides, the exercise equipment and media company highlights how customers’ lives are improved in various emotional and functional ways. Since this connection lays the groundwork for long-term B2C relationships, investors can immediately identify the value encompassed by this modern fitness tool.

Looking to try something similar? Check out the below Peloton sample pitch deck, reimagined by our Venngage design team.

30. Ledgy pitch deck

How much did they raise? $ 10M in September 2021.

Key takeaway : Cut down on space with text and graphics that follow a clear logical narrative.

In just seven slides, the equity management and investor relations platform, Ledgy, was able to convince their audience that their product was worth investing in.

By putting their mission first, and following it up with engaging visuals, the company tells a story despite using minimal text.

Yoko Spirig, CEO and co-founder of Ledgy, echoed this sentiment in an interview : “Starting with the ‘why’ lets you build the business case for the product, and create a logical narrative that investors can follow.”

That’s why, design-wise, this is one of the cleanest pitch deck examples in the bunch. It’s one of the shortest too.

I also appreciate how their brand colors are used in conjunction with white to keep everything consistent (something that Venngage’s automated branding feature My Brand Kit can help you out with).

To summarize, some of my favorite pitch deck design tips include:

• Adding icon headers to your most important insights
• Use similar charts and graphs for easy comparisons across slides
• For longer pitch decks, switch up the slide layouts
• Pick a consistent theme for your presentation background images
• Don’t just list your ideal users, create visual personas
• Use a timeline to show how your company has grown
• Always do the math for your audience

Now let’s take a look at what’s the difference between a pitch deck and a business plan.

A pitch deck and a business plan serve different purposes in the world of entrepreneurship, each playing a crucial role in showcasing and strategizing a business venture. The main distinction lies in their format, level of detail and intended audience.

Pitch decks typically consists of a series of carefully crafted slides, highlighting key aspects of the business such as the value proposition, target market, revenue model, competitive advantage and team expertise.

The goal is to pique interest, generate excitement and secure further engagement or funding opportunities. A pitch deck emphasizes storytelling, persuasive visuals, and concise messaging to create an impactful impression.

On the other hand, a business plan is a comprehensive and detailed document that provides an in-depth roadmap for the entire business venture. It outlines the company’s mission, vision, goals, market analysis, marketing strategies, operational details, financial projections and risk assessment.

A business plan serves as a strategic blueprint, guiding the entrepreneur and internal stakeholders in executing the business idea effectively. It tends to be more exhaustive, often spanning several pages or even chapters, and is typically presented in a written format.

What should a pitch deck contain?

A well-crafted pitch deck should contain key information that effectively communicates your business concept, value proposition, and growth potential. While the specific content may vary depending on your industry and target audience, here are the essential elements that a pitch deck should typically include:

• Problem statement
• Market opportunity
• Business model
• Competitive analysis
• Marketing and sales strategy
• Team members
• Financial projections
• Milestones and timeline
• Investment opportunity

Not a graphic designer? No sweat — creating your own pitch deck is a breeze using Venngage’s Presentation Maker . (We’ll go over the basics here; for a more in-depth look, check out this article .)

Step 1: Sign up on Venngage for free using your email, Gmail or Facebook account. If you already have an account, log in to access the platform.

Step 2: Browse through our selection of professionally designed pitch deck templates and select one that suits your needs and preferences.

Step 3: Once you’ve selected a template, start customizing it to match your branding and content. Venngage’s drag-and-drop editor allows you to easily modify every aspect of the template, including colors, fonts, images and layout. Replace the placeholder text with your own content, such as your company information, product or service details, market analysis and financial projections.

Note: there are hundreds of templates available that you can design and share for free. If you want to access certain designs, take advantage of in-editor features like My Brand Kit/Team collaboration .

Step 4: Once you’re satisfied with your design, you can download it in various formats such as PDF or PNG. Alternatively, you can use also Venngage’s sharing options to present your pitch deck directly from the platform or share it with others via a generated link.

To leave a lasting impression on your audience, consider transforming your slides into an interactive presentation. Here are 15  interactive presentation ideas  to enhance interactivity and engagement.

Now that you know how to create the best pitch decks to communicate your ideas, present your startup or raise venture capital, take action and start designing your own pitch deck today!

And if you want to learn more, there are a ton of other presentation design resources you can take a look at next:

• 20+ Business Pitch Deck Templates and Design Best Practices
• 120+ Best Presentation Ideas, Design Tips & Examples
• 15 Presentation Design Statistics to Know For 2019
• 7 Tips for Designing a Persuasive Presentation [Presentation Design Guide + Templates]
• 20+ Consulting Proposal Templates

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How to Create a Successful Project Presentation

Written by: Unenabasi Ekeruke

You’ve spent time working on a project that could be a potential game-changer for your company or client. Now you’re buzzing to present it to your team, investors and other key stakeholders.

Creating and delivering project presentations can be nerve-racking and you probably have one question running through your mind.

How do you get the decision-makers to understand your project or secure their buy-in?

Considering that some companies have had about 12% of failed projects in the past year, you want to create presentations that are not only convincing but memorable.

With the right project presentation deck, you can win and keep your audience’s attention long enough to explain project details and why it’s sure to succeed.

Not sure how to create successful project presentations? We’ve got you covered.

This article will show you how to set project goals and create winning presentations that take your project to the next level.

Here’s a short selection of 8 easy-to-edit project presentation templates you can edit, share and download with Visme. View more templates below:

Let's get to it.

1 Set Goals for Your Project

Before you dive into the main details of your project presentation, you want to answer these questions:

• What is your project set out to achieve?
• Why is it important for you and your team to achieve your set goals?
• How do you plan to communicate your goals to your audience?

If you have to make long guesses before answering these questions, you’ve got a lot of work to do.  

Here’s what you should know. Beautiful or well-articulated project presentations aren’t a substitute for project planning. Without clear goals, your project is already set up to fail. And your investors might think, “why bother listening?” 

Many project managers tend to rush through the goal-setting phase, but we don't recommend this. That’s because you could be setting yourself up for failure.  

Once you clearly define your project goals, you can get stakeholders to buy into them. 

Now the question is, how do you set goals for your project and achieve them? One way to do that is by using the SMART goal setting method. 

Setting SMART Project Goals

SMART is an acronym that stands for S pecific, M easurable, A chievable, R elevant and T ime-Bound.  

SMART goals are a staple for planning and executing successful projects. It takes a deeper look into the finer details your audience care about, such as:

• Project plan and schedule,
• Project timelines,
• Milestones, 
• Potential roadblocks and more

For example, let's say your project aims to improve customer experience on web and mobile devices. Notice this example describes the end goal. But it doesn’t specify how you’ll work to enhance customer experience. 

Here’s how using SMART goals provides direction for your planned project. 

When setting your goals, be clear and specific about what you want to achieve in the end. 

A specific goal could be: “We want to build a responsive website and mobile app for our company to improve customer experience. This project will require inputs from our product design, software and marketing department”.

Measurable  

During your presentation, you'd have to answer questions like:

• What metrics will you use to determine if you meet the goal? 
• How will you know you’re on the right track? 

Having metrics in place will help you evaluate your project. Plus, you’d be able to monitor progress and optimize your project to achieve better results.

It doesn’t matter if you’re planning a short-term or long-term project. Ensure you set metrics and milestones that count towards your goal.

From our earlier example, a measurable goal could be to have: 

• Over 100,000 mobile app downloads on Google Playstore and Apple App Store. 
• A 20% bounce rate on your website and a 15% conversion rate on mobile and web. 

Attainable  

One of the most critical questions you want to ask during goal-setting is, “Can we achieve our set goal?” Do we have the resources to accomplish the goal within the available time frame? 

If the answer is no, then you’d have to consider what it would take to achieve those goals. This may require adjusting your goals or the resources needed to achieve your goal. 

Although it’s okay to be ambitious, you should also be realistic.  For example, getting 200,000 app downloads in one week could be overly ambitious if you’ve just launched your app. However, if you set out to achieve that goal in three months, that could make your project practicable. 

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Your project goals need to align with your broader business goals. Are your goals relevant to the growth and success of the company?  Are they worth allocating resources for?

For instance, if your company is B2B and doesn’t plan to expand to the B2C market, launching an e-commerce website would be an irrelevant goal. 

Time-Bound  

Regardless of your project type and size, you should set time frames. Setting target dates for deliverables creates a sense of urgency and motivates you to hit your goals. 

From our example above, a time-bound goal could be “We aim to achieve 100,000 mobile app downloads and a 15% conversion rate by the end of the fiscal year. Our company will launch the mobile app by Q3 with a robust marketing campaign that will run through the end of next fiscal year.”

Setting SMART goals doesn’t have to be a challenging task. Use the template below to set project goals that position your business for success. 

Communicate Project Goals to Your Team Members 

After you've set your goals, your team will play a key role in helping you achieve them. So you ensure they understand these things: 

• Why the project goals are in place
• What it's supposed to deliver for your business and customers
• How their role, team and department contributes to the success of the project

Unless you’re clear on this, the project can derail and move in all sorts of unwanted directions. 

Rather than slam the goals you’ve set on your team, make it a collaborative effort.  Spend time talking to your team and stakeholders about the project goals. 

Don't limit your communication to people within your department. You can reach out to people in other departments like sales, operations, finance, etc., to see how well your goals align with theirs. 

To give your team a better understanding, you can communicate your project goals in a variety of ways, including:  

• Visuals (videos, images, charts, infographics, etc.)
• Verbal presentation
• Documentations

By doing that, you’re sure to get their valuable feedback, buy-in and commitment to the project. Plus, getting your team on board with your project plan will up your chances of successful execution.

2 Lay Out Your Project Plan  

Once you’ve set your goals, the next big step is to outline how you'll achieve them. An excellent place to start is by organizing your project into an actionable plan and steps for execution. 

You might wonder why this step is important for creating a successful project presentation. 

Whether you’re planning a small or big project, writing a detailed plan, structure and layout puts everything into perspective. It eliminates vagueness and helps your audience grasp the project roadmap without missing the points.

Your project plan should contain the technical and non-technical project details. Therefore, you want to give yourself an edge by using a project presentation template that clearly explains all the activities and steps. 

Not only that, your presentation structure should be simple and easy to follow.

Depending on the project type, your plan could include key details such as:

• The goals and objectives you've outlined earlier
• Your project scope, methodology and framework
• Project milestones, deliverable and acceptance criteria
• Project schedule and timelines 
• Resources and budget estimates, etc. 

There's no hard and fast rule for laying out your project plan. However, if you want to create a memorable plan that will keep your audience engaged, you could break it down into three parts, including:

Introduction

• Conclusion and key takeaways

Your introduction should provide a brief overview of what you’re going to talk about and why it’s relevant to your audience. You could start by writing down the project name and the executive summary. 

Think of your executive summary as an abridged version of the project plan. 

If your audience read only your executive summary, would they have all the information they need about your project? If the answer is yes, your executive summary has served its purpose. 

The length of your executive summary will depend on what you intend to cover in your project plan.  However, we recommend keeping your executive summary one or two pages long.

You can include key information such as:

• Objectives of the project
• Key points of the project plan 
• Results, conclusions and project recommendations

Keep in mind that not everyone will have the time to dive into the details of your project plan.  

Having a snapshot of your project brings clarity to key stakeholders and collaborators. It also enables people who aren't actively involved in the project to understand it at a glance. 

Ready to create your own presentation in minutes?

• Add your own text, images and more
• Customize colors, fonts and everything else
• Choose from hundreds of slide designs and templates
• Add interactive buttons and animations

The body of your project plan is where you have the full project details and everything relevant to its success.

Here you can break your project into deliverables, tasks, milestones and schedules (start and end dates). 

Ensure you precisely define the resources you need to complete the project, including finances, team, time, technology, physical resources and more.

This is the part where you sum up your project plan with key takeaways. Your conclusion should include what you expect from your audience, including key action points and next steps.

Writing your intro, body and conclusion may sound like a lot of information. But instead of writing multiple pages of text, incorporating visuals can make your project presentations more effective.

By using images, videos, infographics and charts , you can capture all the vital information and help your audience understand your message better. 

Visme presentation templates are effective for visualizing different sections of your project plan. They are professionally designed and easy for anyone to craft high-quality project plans that keep their team on track. 

Use the project plan templates below to kickstart your project planning process.

3 Outline the Problem and Solution

You've just spent time crafting your project action plan. Now it’s time to communicate your project plan and goals with your audience.  

Project presentations are a lot like sales pitches. Whether you’re presenting your project plan to clients or creating a pitch deck for investors, your job is to keep your audience hooked right from the start till the end.

One of the most potent ways of grabbing your audience's attention is by highlighting their pain points. 

It’s not enough to have beautiful slides that showcase your amazing product features and project activities. 

Make sure you set up your project presentation to:

• Outline your audience pain points
• Emphasize how your project, product or service works to address their pain points
• Explain how they’ll benefit from using your product or investing in your project

In a nutshell, your audience should have a clear insight into how your project makes their life better. When they’re clear on this, they’ll most likely listen to the solutions you bring to the table and take the desired action.

Don’t make sweeping assumptions about your audience. 

If you’re looking to get them on board, dedicate a slide to discuss their problems and solutions. Make them understand how your project benefits them.

Not sure what your audience's pain points are? Go ahead and do these things:

• Run a persona survey or interview existing customers. This will help you build a data-driven user persona that you can use for all types of business and marketing decisions.
• Talk to your customer support and success team. They have close relationships with your customers, so they know their challenges and what they want. If they don’t know these things, do them a favor and create a customer success program . 
• Interact with your community, ask for feedback and involvement. The more you engage with your consumers, the more you understand their challenges, work toward solving and get them invested in your brand.
• Keeping an eye on relevant social media trends,  Twitter hashtags, Facebook trends 
• Join relevant online forums like Quora, Reddit, Stack Exchange, etc. 

RELATED: How to Write an Effective Presentation Outline

4 Keep Your Presentation Slides Short

When creating project presentations, prioritize quality over quantity. Be sure to keep your slides short and simple. When you do this, your audience will be glad you value their time. 

Remember, this isn’t the time to slam your audience with lengthy and irrelevant jargon. Instead, keep your slides on topics and hit the main points without the boring and unnecessary details.

Here’s why you need to keep your presentation brief:

• Concise presentation slides are not only powerful, but they are also memorable.
• Studies have shown that during project or business presentations, attention levels drop sharply after 30 minutes . By creating lengthy presentations, you risk losing your audience's attention halfway. 
• Nobody wants to sit and watch you flip tons of slides for hours. With shorter slides, you can capture your audience's attention and get them to focus on the message.
• Most people might have limited time or have short attention spans. So they’d want to quickly digest information and move on to the next best thing. 

How do you keep your project presentations short? 

• If your slide doesn’t add value to your presentation, it shouldn’t earn a spot on your deck.
• Supercharge your slide deck with captivating visuals that capture more information 
• Adopt proven methods for preparing your slide

For example, the 10/20/30 rule by Guy Kawasaki is one of the most popular methods used by experts. The rule recommends using ten slides for 20 minutes presentations (about two minutes per slide). It also specifies using a font size of at least 30 for text.

This will enable your audience to digest the messages on your screen while you’re talking. 

Keep in mind that this isn’t an iron-clad rule for presentation. There are other rules such as Pecha Kucha method , Takahashi method, Lessig method, etc. You can adapt any of these rules to suit your project presentation needs.

5 Use Less Text and More Visuals 

Another great way to keep your slides brief yet interesting is using less text and more visuals. 

Remember, your slide should aid your verbal presentation and not replace it. So you want to avoid crowding too much information on one slide. 

Cluttering your presentation with too much text could: 

• Overwhelm your audiences and bore them
• Shift your audience's attention to the text, making your presentation less effective.

Instead, use one slide to present each idea. Marketing guru Seth Godin recommends no more than six words per slide .

People retain more information when it’s presented in bite-size chunks and visuals. This applies to B2B, B2C audiences, project managers and corporate executives.

About 59% of business executives say they’d rather watch a video about a topic than read about it. Hence the need to supercharge your project presentation with compelling visuals that capture and bring your audience’s attention right where you want it. 

Steve Jobs’ MacWorld Keynote presentation in 2007 is an excellent example of how to enhance your presentation with compelling visuals. 

During the presentation, Steve Jobs used live and interactive visuals to show how the iPhone 1 works. 

Read on to learn more tips on creating engaging presentations that will wow your audience. 

With Visme's presentation maker , you can make stunning project presentations with a rich blend of text and compelling visuals. Hook your audience and inspire action with stellar project presentation templates like the one below. 

6 Use Quality Visuals, Diagrams and Presentation Aids

Visuals are important for making successful project presentations. Beyond grabbing the audience’s attention and keeping them engaged, viewers recall 95% of a message when presented in visual form. But when shared via text, they retain only about 10%. 

There are many types of visual aids you can use in your presentations, including:

• Graphs and charts
• Heat and choropleth maps
• Scatter plots 
• Screenshots and more

Using images and videos will up your chances of getting audience engagements and positive responses to your call-to-action (CTA).  

Gantt charts , whiteboard drawings and mind maps are ideal for visualizing early-stage project designs. You can use charts, diagrams, maps and trees to present the project architecture for technology-related projects. 

If you’re working on product development projects, consider adding sketches, flowcharts , models and prototypes to your slide. 

Pie charts are excellent for showing percentages. Vertical bar charts indicate changes over time, while horizontal bar charts help you compare quantities. 

Infographics are perfect for visualizing data and explaining complex information like market trends.

Here’s the interesting part. Visme has the tools you need for every job. The software allows you to add different visuals, infographics, charts and graphs to your deck and customize them to suit your needs. 

You can change design, text and background colors, add or remove legends, animate charts, etc. 

You can also use maps to represent geographic information. Or, use progress bars, thermometers, radials and widgets to visualize stats and figures as shown in the template below.

When adding visuals to your slide, don’t go overboard. Stick to a minimum of two images per slide. In addition, make sure your visuals are relevant to your project presentation.

While designing your presentation slides , always stick to high-quality visuals.  Blurry or low-resolution images or videos can be a major turn-off for viewers. 

With high-quality visuals, your presentations will be crisp and clear, even on large screens. 

The slide below is an excellent example of how to power your presentations with compelling visuals.

7 Pay Attention to Design 

Want to create impressive presentations that pop? If the answer is yes, you need to pay attention to your design details. Your design can make or break your project presentation. 

Whether you are an experienced designer or a novice, design tools like Visme give you an edge. You can create compelling presentation designs for your business in a few minutes.

The beautiful thing is that you don’t have to break the bank to make stunning project presentations. You'll find beautiful ready-made templates and millions of stunning royalty-free images for your slides. 

Here are tips you should consider while designing your slides.

Use the Right Color Combination 

If you want to make your presentations appealing, use color moderately. 

We get it; everyone loves color. But using too many colors can make your presentations look chaotic and unpleasant.

Your color choice can influence how your audience grasps and responds to your presentation. A general rule of thumb is to pick colors that evoke positive emotions in your audience. 

For example, warm colors like yellow, orange and red convey feelings of excitement and positivity. On the other hand, cool colors (blue, green and violet) reflect an aura of calmness. 

When combining colors, aim for a balanced color scheme. For example, if your slide or image background is dark, your text and design elements should have bright colors. This contrast will make your project presentation legible and visually appealing.

You can learn about color psychology and how to use it in your next presentation design by watching the video below. 

Use Clear and Consistent Typography 

Optimizing your typography can make a difference in how people perceive your message. So you want to make sure your slide looks organized, professional and sends the right message. 

Here’s how you can make this happen:

• Use fonts that embody the spirit of your brand
• Keep your text styles consistent throughout your presentation. We recommend you stick to a maximum of three fonts.
• Avoid fancy fonts and tiny text that strain the reader's eyes. Rather use fonts like Arial, Time News Roman, Calibri and other legible fonts suited for small and large screens. 
• Use a font size of at least 30 for the body text and 36 for titles.

In addition, remember to present your text using the color scheme we mentioned earlier. This will keep your text visible over your background. 

Take a look at this slide from one of our presentation templates. Notice how the design, fonts and color combination blends in to make the visuals pop. 

8 Start With a Presentation Template

Whether you’re a newbie or pro, creating project presentations that pack a punch can be time-consuming.

Let’s say you’ve got a deadline looming. You’d have to deal with writing your project outline, preparing your slide notes, designing your slides, sourcing and incorporating visuals and more. 

Handling these things from scratch could slow you down or make your presentations untidy. 

Using presentation templates could save you from all the stress. They help you make professional-looking project presentations fast and easy.

Since the slides are pre-designed, you’ll find a place to insert every possible piece of content you need. Be it a progress bar, chart, graph, table, video or image, the design is right there. 

All you need to do is type your content, input data or insert the image. And boom, your presentation is ready to go. 

In addition, using presentation templates offers brand consistency in terms of font, style, layout, colors and overall design. You can customize and share templates with your project team to keep your presentations uniform. 

The title and main body slide, image and chart layout and fonts are set in the template. Therefore formatting your slide becomes a breeze—no more messy or cluttered project presentations. 

Visme has a wide selection of templates designed to make your presentations shine. You’ll find millions of pixel-perfect graphics, icons, design elements and professionally designed templates for any purpose, industry and project type. 

Regardless of your skill level, you can customize your templates like the one below. Just add your content and your project presentations will be ready in a few minutes. 

9 Present Your Project Like a Pro

If you follow all the tips we shared above, you’ve probably got the perfect project presentation on paper.  Great stuff, but your job isn’t done yet. 

Your delivery is the final piece of the puzzle, and you’ve got to make it count. 

Here’s the thing. Your presentation could flop if the delivery isn’t convincing. Hence the need to plan your delivery and drive your message across with passion and enthusiasm. 

Here's how to deliver project presentations that leave an impact.

Practice Makes Perfect 

Did you know that Steve Jobs used to spend two days prepping for presentations? Yes, you read that right. 

Practice is one of the key steps to nailing your delivery. 

You can practice by reading out loud in your quiet space. While you’re at it, make audio and video recordings and watch them repeatedly.

Ask your friends and colleagues to serve as a test audience and give feedback on your presentation.

This run-through will help ensure your presentation captures the main points within the allotted time. It will also help you maintain the correct body posture during your project presentation. 

Make time to check if the equipment is working and get familiar with the settings and operations. This is especially important if you plan to use video or audio in your slides.

Start With a Strong Opening 

Your audiences could have short attention spans, so make those first moments count. With solid openings, you can hook your audience and set the mood for a successful presentation. 

Steve Jobs’ 2005 Stanford commencement speech at Stanford is an excellent example of having a solid opening. With over 4 million views on YouTube, it’s one of the most memorable and watched speeches in history.

Notice how he hooks the audience with powerful anecdotes about his life, beginning from dropping out of college. And then, he goes on to share the lessons he learned in his early days at Apple, losing his job in 1985 and reflections on death. 

Here’s how to make an excellent opening speech that grabs the audience’s attention and convinces them you’re worth listening to:

• Ask a question
• Tell a compelling story
• Share mind-blowing facts and statistics
• Show captivating video and visuals that spark curiosity 
• Open your presentation with humor 

Be sure to tailor your opening hook to your audience. To make this effective, it’d help to know about your audiences, including their likes, dislikes, cultural and ethical dispositions, etc.

If you want to learn more about making captivating presentation openings and more, read our guide on starting a presentation .

While presenting your project, focus on your audience’s needs. By doing this, you’ll build an emotional connection and drive action. 

However, don’t go overboard. Be genuine and focus on getting the points across to them. This way, you’ll gain their trust and build excitement about your project. 

Keep in mind that everything may not go as planned. It’s best to have backup materials and be flexible enough to make necessary adjustments. Preparing for unexpected events will give you more control over them.

End Your Presentation on a High Note

After you've delivered a fantastic presentation, make sure you wrap it up in a memorable way. Doing this will leave a lasting impression and nudge your audiences to take action. 

One way to end your project presentation is to use a powerful call to action. 

You can also tell memorable stories, summarize the main points and highlight compelling figures about the project. 

For example you can mention some really intriguing figures like: 

• Expected growth rate, return on investment and profit margin
• Potential company valuation in the next five to ten years. 
• Projected earnings and market position etc. 

The goal is to hype your audiences and stimulate them to take action.  

You can check out our other article to learn more about ending your presentation on a great note. 

Get To Work: Create Powerful Project Presentations With Visme

Creating a successful project presentation starts with setting your goals and having a clear plan to achieve them. It also requires crafting compelling content, paying attention to design and excellent delivery.  

If you’re going to close those deals, you need a solid pitch deck to explain your project details and why it will succeed. We recommend using an intuitive project presentation software like Visme . 

Visme is the perfect design tool for creating stunning and engaging project presentations .  With Visme, you’ll have access to a wide range of features and tools to help bring your project ideas to life.  

The tool has hundreds of presentation templates, design elements, font styles, built-in stock images and videos, data visualization tools and more to make your project presentation a hit.  You can download your design in different formats and share it across multiple social media channels. 

Now you have all the tips and tools for nailing your next project presentations. Go ahead and make it memorable with Visme's project presentation software.

Create beautiful presentations faster with Visme.

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Who Is Luke Evans’ Boyfriend? All About Fran Tomas

Luke Evans and Fran Tomas made their red carpet debut in December 2022

Contributor, PEOPLE

Darren Gerrish/WireImage

Luke Evans and his boyfriend, Fran Tomas, are " building a life together ."

The Good Grief actor and construction project manager confirmed their relationship when they attended a gala arm-in-arm in December 2022. Before the appearance, though, the pair had traveled around the world, from boating and swimming in Ibiza to exploring Tokyo — Evans told PEOPLE on the red carpet that it had been an “ incredible year .

The actor has previously talked to Attitude about why he likes to keep his relationships private, explaining, "My career was public. My personal life just became the last thing that I had."

In August 2024, Evans gushed about Tomas during an interview with Out magazine.

"He's a great human being. He's the best part of me for sure," the Beauty and the Beast  star said. "He literally makes me a better person. And he has to put up with my s---, which I can't imagine what that would be like."

So, who is Luke Evans' boyfriend? Here is everything to know about Fran Tomas and his relationship with the actor.

He’s a construction project manager from Spain

Fran Tomas/Instagram

Tomas hails from Madrid, Spain, and works as a project manager in the construction industry, specializing in both residential and commercial projects. According to his LinkedIn , Tomas began his career as an interior designer before becoming an architect and project coordinator.

Although he is based in Europe, Tomas supports Evans’ career when the opportunity arises. In September 2022, Tomas posted a backstage picture on Instagram from The Late Late Show with James Corden after his beau appeared on the show.

"Back to the routine now…. But hey; it was fun last week at the Late late show," he captioned it.

He’s into fitness

Like Evans, who debuted his physical transformation in February 2021, Tomas regularly posts on Instagram about his time in the gym.

While Evans hits the weights to bulk up for roles, like the notoriously muscular Gaston, he has also said that fitness is all about balance.

" It's good for your body to have a break ," he told Men's Health U.K. in 2014. "I don't need to be super-ripped all year round."

Evans and Tomas love to travel

Evans and Tomas enjoy seeing the world together.

They've visited Tokyo, France and Thailand , posting photos of their surroundings, friends and local food from their trips. The couple have also soaked up the sun on the beach in Miami , skied in the Alps and went on a safari in Namibia .

Evans is a romantic

Evans released his album A Song For You in 2022, and amidst the covers was a song penned by the actor himself — "Horizons Blue," a tune about the importance of romance.

“Love is a very powerful thing. When you meet that person or you have that moment with someone, something else takes over. And I love the idea of it,” Evans told Attitude of the song’s heartfelt lyrics inspired by new love and fate.

He continued, “It was sort of slightly autobiographical. And slightly just a universal feeling of what it must feel like. I just tried to put into words what I felt like when I’ve fallen in love.”

They made their first public appearance in 2022

Craig Barritt/Getty

Evans and Tomas hit the red carpet together in December 2022 for a LuisaViaRoma UNICEF gala in St. Barts, marking their first official event as a couple.

"I'm just happy going into the new year, closing the year 2022, which has been an incredible year for me," Evans told PEOPLE. "It's been an incredible, incredible year. I'm just happy that it's been a good one and I'm coming to the end of it with my very close friends."

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Trump’s vow to only be a dictator on ‘day one’ follows growing worry over his authoritarian rhetoric

Former President Donald Trump speaks during a Commit to Caucus rally, Saturday, Dec. 2, 2023, in Ankeny, Iowa. (AP Photo/Matthew Putney)

Former President Donald Trump sits at the defense table while waiting for proceedings to begin in his civil business fraud trial at New York Supreme Court, Thursday, Dec. 7, 2023, in New York. (Mike Segar/Pool via AP)

Former President Donald Trump speaks after exiting the courtroom for a break at New York Supreme Court, Thursday, Dec. 7, 2023, in New York. (AP Photo/Eduardo Munoz Alvarez)

Former President Donald Trump talks to supporters during a stop at the Front Street Pub & Eatery, Tuesday, Dec. 5, 2023, in Davenport, Iowa. (AP Photo/Charlie Neibergall)

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TUSCALOOSA, Ala. (AP) — As Donald Trump faces growing scrutiny over his increasingly authoritarian and violent rhetoric , Fox News host Sean Hannity gave his longtime friend a chance to assure the American people that he wouldn’t abuse power or seek retribution if he wins a second term.

But instead of offering a perfunctory answer brushing off the warnings, Trump stoked the fire.

“Except for day one,” the GOP front-runner said Tuesday night before a live audience in Davenport, Iowa. “I want to close the border, and I want to drill, drill, drill.”

And in case anyone missed it, he reenacted the exchange.

“We love this guy,” Trump said of Hannity. “He says, ‘You’re not going to be a dictator, are you?’ I said: ‘No, no, no, other than day one. We’re closing the border, and we’re drilling, drilling, drilling. After that, I’m not a dictator.’”

Trump has a long history of making inflammatory proclamations that spark outrage from detractors and generate a stream of headlines, without ever coming to fruition. Often they are made in a tongue-in-cheek manner that allows Trump’s allies to claim he was joking and cite the backlash as another example of a candidate skilled at baiting an out-of-touch press that takes him far too literally.

Trump campaign aides said Thursday that the former president was simply trying to trigger the left and the media with his dictator comment, while also seeking to focus attention on the influx of migrants at the border and stubborn inflation, two vulnerabilities for President Joe Biden heading into the 2024 general election.

But the consequences of Trump’s rhetoric have been made all too clear, after he refused to accept the results of the 2020 election and a mob of his supporters violently stormed the U.S. Capitol to stop the certification of Biden’s victory.

The former president, who has long expressed regard for authoritarian leaders and the power they wield, is now vowing vengeance and retribution as he outlines a second-term agenda marked by an unprecedented expansion of executive power, unparalleled interference in the justice system, and a massive purge of civil servants.

Indeed, hours before his remarks were aired, a longtime ally who is widely expected to serve in a top national security role if Trump returns to the White House vowed to target journalists in a second Trump term.

“We’re going to come after the people in the media who lied about American citizens, who helped Joe Biden rig presidential elections,” said Kash Patel, even though numerous federal and local officials, a long list of courts, top former campaign staffers and even Trump’s own attorney general have all said there is no evidence of the fraud he alleges .

Biden and other critics have seized on Trump’s comments, painting him as a threat to democracy as they seek to turn the 2024 election into another referendum on the former president instead of Biden. Cognizant of the risks, Trump’s campaign has tried to distance itself from Patel’s statement as well as headline-grabbing policy plans proposed by several outside groups staffed by longtime Trump allies, with top aides issuing a statement last month saying the groups did not speak for the campaign.

Trump, too, has tried to turn the tables on Biden, who has increasingly argued the former president poses a fundamental danger to the country. In a speech in Iowa this month, Trump insisted it is really Biden who is the true “destroyer” of democracy, citing the four criminal indictments he is facing as politically motivated efforts to damage his campaign.

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It’s an argument Trump and his campaign plan to continue to make heading into the 2024 general election.

The Biden campaign’s attack, said Trump senior adviser Jason Miller, “is a clear sign that the Democrats believe their only possible pathway to victory is to go scorched earth on President Trump.”

Despite Democrats’ attempts “to make outlandish statements about what a future Trump term could look like,” Miller said, there is now a reference point: “Four years of President Trump in the White House, and he never did any of the types of things that Joe Biden is currently doing to him.”

But Trump’s own words are clear.

“In 2016, I declared I am your voice. Today, I add, I am your warrior. I am your justice. And for those who have been wronged and betrayed, I am your retribution,” he said in March 2023.

In the months since, Trump has repeatedly and explicitly vowed to use the Justice Department to target his enemies in a dramatic break from the long-standing, post-Watergate tradition of independence.

“I will appoint a real special prosecutor to go after the most corrupt president in the history of the United States of America, Joe Biden, the entire Biden crime family, and all others involved with the destruction of our elections, borders and our country itself,” he said in a June video.

In an interview with Univision, he went even further. “If I happen to be president and I see somebody who’s doing well and beating me very badly, I say, ‘Go down and indict them,’” he said.

Last December, he mused about circumventing the Constitution, arguing that the election fraud he alleges “allows for the termination of all rules, regulations, and articles, even those found in the Constitution.”

He has taken an especially hostile approach to the press, vowing to “rout the fake news media,” calling reporters “THE ENEMY OF THE PEOPLE!” and saying outlets like NBC News and MSNBC should be investigated for treason.

Trump’s extensive policy plans also rely on a dramatic expansion of executive power. He wants to strip tens of thousands of career federal workers of their civil service protections, has vowed new ideological tests for those entering the country and has talked about increasing the military’s role on domestic soil , including sending the National Guard to the border and to cities like Chicago to tackle crime.

He has warned that the gravest threats to the nation come “not from abroad, but from within,” has called for expanded use of the death penalty while praising countries that rely on “quick” trials and extrajudicial killings , and has said looters should be shot.

He has continued to praise authoritarian leaders like China’s Xi Jinping, Hungary’s Viktor Orbán and Russia’s Vladimir Putin, while dehumanizing his enemies as “scum” and “thugs” who “live like vermin.”

Aides argue the former president did not enact some of his most extreme campaign promises, like jailing his then-rival Hillary Clinton or enacting “a total and complete shutdown of Muslims entering the United States,” though he did try to ban foreign nationals from a handful of Muslim-majority countries. They note his campaign operation this time around has been widely praised as more disciplined and professional than his previous efforts — a sign of what could be to come.

But if he wins again, Trump is expected to face far fewer guardrails, including an administration filled with loyalists now experienced in wielding federal power, fewer rivals in Congress and more appointees across the courts.

Quentin Fulks, the No. 2 official on Biden’s reelection campaign, pushed back at Trump’s attempts to turn the issue back on Biden and said there is no comparison between the men. Biden, he said, is not standing at the presidential podium “saying that he’s going to round up his political enemies or use the government to go after his political enemies.”

He said it was imperative for Democrats to “call out this rhetoric when we see it and make sure the American people really know what’s at stake.”

Meanwhile, Ken Cuccinelli, a top immigration official in Trump’s administration who now leads a super PAC supporting Florida Gov. Ron DeSantis for president, called the former president’s dictator remarks “provocative” and vintage Trump.

“Do I think he’s trying to needle everybody? Yes, I do. He enjoys doing that,” Cuccinelli said. “Does it help improve America? No, it doesn’t. And he doesn’t care about that because his first concern is Donald Trump.”

Colvin reported from New York.